Best ads of 2016 Libresse – Blood I love the provocative nature of the idea. The expression in film is really striking and disruptive. Whilst other advertisers may go out of their way to avoid showing blood with graphics or ...
Read More »David Miller of Red Brick Road: best ads of 2016
My choices of the year are taken from a shortlist that was as voted for by Red Brick Roaders – we have a monthly creative review session called ‘Redview’ when we peer over our competitor’s shoulders and pay respect to ...
Read More »Jerry Judge of Fearless Group: best ads of 2016
Best ads of 2016 Gerald Daugherty. This is an ad for Gerald but it’s about his wife. It rejects conventional political ad behaviour. And his wife does a great job. Jack Daniels. I just wish I’d been involved in ...
Read More »Nicolas Lautier of BETC Paris: best ads of 2016
Nicolas Lautier is creative director of BETC Paris. He joined recently from Ogilvy Paris where he spent seven years working on brands including Perrier, Scrabble, Coca-Cola and Ford. Jealousy is a good criteria when it comes to selecting the best ...
Read More »Michael Lee of Madam: best US ads of 2016
Here’s a brief (and early) look back at the spots of 2016. No internet epics, no Superbowl blockbusters no Olympic tear jerkers, just the spots that run every day informing buyers, engaging audiences…… and selling products (and candidates). The unfashionable, ...
Read More »Wieden+Kennedy’s Neil Christie: best ads of 2016
Not sure if these are the ‘best’ of the year, but the three that come to mind as grabbing my attention and holding it are: Virgin Media – Be the Fastest Hostelworld – In Da Hostel https://www.youtube.com/watch?v=espJ7oIHezk And the Tate ...
Read More »Greg Paull of R3 Worldwide: best ads of 2016
I would nominate three campaigns from probably the three largest advertisers in the world. The industry should be looking up to them, not down to award winning work for dog shelters and glue companies. Wieden’s P&G Olympic mum’s spot is ...
Read More »Best ads of 2016: TalkTalk from CHI and two crackers from Mother win October
It’s amazing that ISP TalkTalk is still with us, given some of its past disasters (mostly self inflicted). CEO Dido Harding is still talking the talk though, succeeding in annoying BT’s Gavin Patterson no end with her (mostly justified) criticisms ...
Read More »Best ads of 2016: B&S for Pearl and Dean, FCB for Barnardo’s and BETC for Addict Aide excel in September
There was an outbreak of good ads in September and here are three; all very different but examples of the agency being set a challenging task and coming up with a highly creative answer. First up is Brothers and Sisters ...
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