Tag Archives: christmas ads

YouTube’s top ads of 2018 show that a good story sells

YouTube has released its list off top-scoring ads for 2018 topped by a nearly four minute epic for German property portal Immowelt from Kolle Rebbe Hamburg. Ccalculated by an algorithm – yikes – that factors in audience engagement and retention ...

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Penny borrows ‘Your Song’ for hard-pressed Xmas cheer

It’s turned out to be a bumper Christmas for Elton John (and lyricist Bernie Taupin presumably.) Their ‘Your Song’ knitted together John Lewis’ high-scoring Christmas ad (featuring Elton of course) and here it is in German supermarket Penny’s Christmas effort ...

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Aldi’s Christmas spirit is at home in the outback

Aldi seems to have got the knack of this advertising lark. In the UK Kevin the carrot’s annual Christmas adventures, courtesy of McCann, seem to captivate the nation and in Australia agency BMF usually comes up with something interesting. This ...

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Google Assistant re-runs Home Alone with Macauley Culkin

Home Alone starring a very young Macauley Culkin was a big film in its day and now he’s back – aged 38 – enjoying the house to himself courtesy of Google Assistant. And a funny old world it’s become. From ...

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McCann unveils the Latin perspective on Christmas

Oh all right then, let’s have another Christmas ad. This time we’re off to Chile for a touching tale of a volunteer firefighter who lands what nobody wants: the Christmas Eve shift. By Punkrobot and McCann Santiago for store chain ...

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Lidl takes Christmas store wars to the enemy

German discounter Lidl is taking a cheeky Christmas swipe at upmarket stalwarts Waitrose and M&S with a poster campaign from TBWA saying its Christmas puddings and mince pies are better and cheaper. Situated outside Waitrose and M&S stores.

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Publicis Conseil shows the true misery of Xmas for Orange

We rather miss Orange in the UK, with its history of better than good ads mostly by WCRS (also due to disappear thanks to an Engine Group re-organisation). Instead we have the horrible EE. Orange is now France Telecom’s headline ...

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