Tag Archives: christmas ads

Dan Thwaites: how to make your Christmas ad connect

‘Tis the season of the Christmas ad. Frosty night-time scenes, glittering magical themes and brightly wrapped boxes fill our screens accompanied by familiar or nostalgic music, all designed to pluck at our heart strings and help us go shopping. The ...

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Albert Bartlett takes to the dance floor for Christmas

Designer potato brand Albert Bartlett has got a brand new bag – with 20 per cent less plastic – and it’s the hero of its Christmas/holiday campaign, to the tune of James Brown’s seminal song. So we have some more ...

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Uncommon brings a warm Christmas feel to Chilly’s

Chilly’s makes reusable bottles for keeping drinks cold and it’s running its first campaign with Uncommon Creative Studio, a Christmas effort inviting the world to “gift responsibly.” Uncommon co-founder Nils Leonard says: “Gift Responsibly. Buy stuff that doesn’t kill the ...

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Coca-Cola adds Santa to Christmas truck fest

We’ve been a little short of Santas in this year’s round of Christmas ads but Coca-Cola has ridden to the rescue, featuring one in a new global campaign running alongside its traditional ‘Holidays Are Coming’ hymn to diesel emissions. ‘What ...

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Does H&M’s ‘moments in between’ fall between two stools?

H&M is hymning the ‘moments in between’ this Christmas – presumably the little things about the festival, not tables groaning with turkeys, crackers and prezzies. So we have some H&M-wearing Millennials (or are they GenZ? Anyway they’re young) doing, well, ...

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