Creative

Were ads better then than they are now? Some were no doubt, others maybe not.. It was a less woke world too, as these demonstrate. Here’s Allen Brady & Marsh from 1983 for the UK National Dairy Council (ABM was ...

Pre-pandemic life can look pretty yucky to us now, which means there’s something fascinatingly repulsive about the scenes in this new ad by VaynerMedia. It will take some getting used to all that sweating and shouting and singing in such ...

As advertising money pours into digital, agencies find themselves searching for a boat to navigate this torrent and, they hope, make some much-needed money in the process. Sir Martin Sorrell’s Mediamonks and David Jones’ You & Mr Jones have both ...

Unilver seems to have a thing about “influencers’ and it’s rounded up a gaggle of them for this new campaign for Lynx from The Martin Agency. So we have them (including Anthony Joshua) strutting their stuff – and one brief ...

First, many thanks to the many readers who have supported MAA over the past year or so via your contributions. Second, many apologies to those of you have tried to recently and been unable to as our PayPal account was ...

Leo Burnett London CCO Chaka Sobhani (below) has received a well-earned elevation, to global CCO of the Publicis-owned agency worldwide. Liz Taylor is leaving the Leo Burnett post after just two years. The Publicis Groupe creative agencies in London – ...

From Monday in England (not sure about the whole UK) we’ll be able to go back inside pubs, cafes and restaurants – rather than freezing our butts off outside in an uncommonly cold spring. Don’t want to sound too triumphant, ...

ITV is fending off streaming service rivals by promoting its on-demand digital Hub, and this new ad by Uncommon does a good job, with a theatrical spot that pits drama against reality TV in a fight-to-the-death for viewers’ attention. Jason ...

Adam&eveDDB is clearly emerging, fangs at the ready, from its Paddington fastness to reclaim its various agency of the year crowns and see off challenges from the likes of former founders’ New Commercial Arts, Uncommon and the rest. Nearly everything ...