Creative

Covid-19 is reported to be driving many of us to drink, so which tipple should we choose? Booze ads are arguably the hardest because you can’t say very much – so most advertisers veer between what they think are trendy, ...

Engine Group is upping its bid in the business transformation game by launching Growth Studio with former Grey chief growth officer Rob Sellers (below). Sellers with work with engine chief experience officer Rob Chalmers. The agency says the new studio ...

US ad creative Matthew Branning and film director Björn Rühmann have dramatised their concerns about low voter turnout in increasingly close US elections with a new film – ‘Voices’ – showing the consequences of not voting. The US max is ...

William Grant’s single malt Glenfiddich is going global with a new campaign by London creative agency Space – ‘Where Next?’ Something we’re all asking ourselves these days. So we have a stag that’s lost its antlers cruising the high street ...

Joe Biden has raised twice as much ad money as Donald Trump according to reports, which is handy as he maintains a presence on the airwaves as Trump barnstorms around the country in his inimitable way. Here’s one of the ...

According to Mail Online Mindshare global boss Nick Emery was fired after entering the loo for a wee and baring his bottom, visible during a Zoom call. Pretty silly but enough to bring an abrupt end to a 20-year career ...

Mother’s new agency Other is off to a flyer for launch client online florist Bloom & Wild, with a new line ‘Care Wildly’ highlighting the raw emotions that can lie behind a gift of flowers. In the pandemic there’s an ...

Through the foggy masked-covered gloom of October Christmas for adland is coming upon us fast. That means inevitably so are the new batch of Christmas ads. All I can say is what a time to be an agency trying to ...

Nobody likes online paywalls very much but journalism isn’t free (to provide that is) and they are one way of supporting it. In the nearly ten years of More About Advertising we’ve been free throughout and intend to stay that ...