Alistair MacCallum is UK CEO of Kinetic Worldwide, WPP’s Out of Home advertising media agency under the GroupM banner. Desert Island Ads If I’m stuck on a Desert Island by myself then I’m hoping it’s on a sun lounger rather ...
Read More »MullenLowe CCO Nicky Bullard picks her Desert Island Ads
Nicky Bullard is chief creative officer of MullenLowe Group UK. One of the UK’s leading ad executives, she was formerly chair and CCO of McCann Worldgroup’s MRM Europe and executive creative director of LIDA/M&C Saatchi. Desert Island Ads There are ...
Read More »Virtue Worldwide ECD Europe Lukas Grossebner picks his Desert Island Ads
Lukas Grossebner is executive creative director Europe of Virtue Worldwide, the Vice-owned ad agency. Before joining Virtue he was ECD of Accenture Interactive In my opinion, an ad should be three things: well written, gripping, and born from a simple ...
Read More »Merkle B2B ECD Jason Fletcher picks his Desert Island Ads
Jason fletcher is ECD of Merkle B2B (now incorporating gyro.) Before gyro he was group creative director at Publicis UK and creative director at TBWA London. He has worked with brands including Heineken, Lexus, Virgin, UBS, EE, Four Seasons, Nissan, ...
Read More »From the MAA archive: Direct Line’s Piers Newson-Smith picks his Desert Island Ads
Desert Island Ads has been a feature of MAA throughout: disappointingly few clients over the years but Direct Line’s Piers Newson-Smith did his duty back in 2019. Piers Newson-Smith is head of brand and digital strategy strategy at Direct Line ...
Read More »Sugar Studios’ Jo Wallace picks her Desert Island Ads
Jo Wallace is the director of Sugar Studios in Greenwich, London. Wallace, formerly of MDM Props Ltd, has created a space that is now setting its sights on building its advertising and production clientele on the back of its success ...
Read More »MSQ’s Kate Howe picks her Desert Island Ads
Kate Howe is executive director at MSQ. She joined MSQ in 2020 and is responsible for shaping and implementing the group’s growth strategy. She joined MSQ from Dentsu Aegis Network and before that was CEO and chair of B2B agency ...
Read More »Garrett O’Reilly of Hearts & Science picks his (sustainable) Desert Island Ads
Garrett O’Reilly is MD of Omnicom media agency Hearts & Science UK. Founded in 2016, Hearts & Science clients including GoCompare, Audible, Ocado, Sanofi, Center Parcs, Yakult, Ramsbury Single Estate, Thames Water, Freeview and SEGA. Desert Island Ads Sustainability in ...
Read More »Kin + Carta’s Kevin Mar-Molinero picks his (inclusive) Desert Island Ads
Kevin Mar-Molinero is experience technology director of Kin + Carta. Desert Island Ads Inclusivity is hitting the mainstream. For as long as I can recall, inclusive products and design have been considered niche – a segment that’s not large enough ...
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