The ad business, like most people who aren’t fortunate enough to produce raw energy or weapons, is facing a tricky end of 2022 and, possibly, a more than testing early 2023 too. The media is no exception and, just like ...

Can you have too much emotion, even in the service of an extremely good cause? The&Partnership flirts with it in this new cinema film for The Royal National Institute of Blind People showing schoolgirl Ava trying to come to terms ...

In the very early days of MAA we reported a confab at Cannes when the bosses of the big ad holding companies – Marin Sorrell at WPP, Maurice Levy at Publicis, John Wren at Omnicom and Michael Roth at Interpublic ...

Sometimes advertising deals with important stuff – as opposed to finding a purpose for Hellmann’s mayonnaise for example – and the BBC’s commitment to trustworthy, reliable journalism is important. Not just because the Beeb (as ever) finds itself under fire ...

Lions Gate Entertainment is rebranding its streaming offer Starzplay outside North America as Lionsgate+ – not before time, Starzplay sounds. like a naff old video game – with adam&eveDDB and other agencies within Omnicom’s DDB on the case. So we ...

Agencies are great ones for inventing things that don’t need it – think of the tangle they get into when trying to define creativity. There’ve been some real winners across the ages – JWT’s attempted revamp as “cultural anthropologists” being ...

One day they’ll shoot a 90-second epic for KFC in the UK but, until that happy day, the fast food giant and agency Mother have developed an appealingly punkish attitude in shorter spots. Here’s another one with a new spin ...

It’s a topsy turvy new world and Virgin Atlantic cabin crew can now wear what they like, as in this new film from agency Lucky Generals. Featuring ‘RuPaul’s Drag Race’ star Michele Visage (no, me neither.) A far cry from ...

One of the newer frustrations of modern life is subscription everything, especially TV streaming channels. As a long-suffering Virgin customer I can’t get Sky Atlantic (if anyone knows how to, let me know.) Not that I miss ‘Game of Thrones’ ...