PR

Should agencies do gambling ads? Most of them do – adam&eveDDB studiously declined although it does handle the National Lottery (worth more too.) Most agencies work on the barrister ‘taxi rank’ principle, you take on the next case (money allowing ...

Agency Forever Beta is now on the Peperami case and its strategy is “the human truth that everyone needs to let their hair down, celebrate with spontaneity and rip up the rule book.” To which end they hijacked the wedding ...

Advertising betting these days is like booze, or tobacco back in the day. You need to stay one step ahead of the regulators, often by making it appear that you’re advertising something else. Ladbroke Coral’s line is ‘Let’s Play together,’ ...

MullenLowe Group has won a place on the Co-op roster to handle customer content and digital alongside creative agency Lucky Generals. MullenLowe will lead all digital and content planning and execution for campaigns and ecommerce across Food, Insurance, Funeralcare, Legal ...

Dentsu brought up the rear this year among big ad holding companies, following its peers more or less with Q2 organic growth of 8.2%. Interestingly it chose to highlight its Customer Transformation & Technology division, which grew 22.5% year on ...

Havas has won the UK Government’s NHS Blood and Transplant account, aimed at increasing blood donor numbers, in a full service deal involving the creative agency, Havas Helia (CX) and Havas Red (PR.) Youth culture specialist Livity has also been ...

Celebrations and commiserations this week: The&Partnership has retained British Gas creative, extending a relationship which began with T&P predecessor CHI & Partners beck in 2003. T&P part owner WPP has, though, lost the substantial media business to Omnicom’s OMD, which ...

WPP shares headed lower again today after a near 8% fall on Friday despite producing decent enough Q2 and half year figures and raising its full year guidance a bit. As we observed on Friday, timing is all in these ...

Timing can be all in matters economic and WPP might be regretting that its first half and Q2 2022 results coincide with dire warnings from the Bank of England about looming recession and 13% inflation with a 0.5% interest rate ...