PR
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Why it’s a good time to support a free MAA
The ad business, like most people who aren’t fortunate enough to produce raw energy or weapons, is facing a more…
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New study shows black people better represented in ads
All those black and ethnic people we see in ads these days seems to have had an effect: a new…
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Scandal-hit Post Office moves from Ogilvy to Krow
You have to feel for agencies who win a shiny new account only to find the client mired in some…
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Ocean Outdoor UK launches exclusive sustainability strategy
Ocean Outdoor UK has launched a new sustainability initiative which moves the company closer towards delivering its decarbonisation goals and…
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IPA teams with TikTok to attract more diverse range of recruits
Once upon a time people were falling over themselves to get a job in advertising, especially in a glossy and…
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Ad champion Bellini departs Tesco
Just when the ad industry seemed to have found a rare champion in the upper echelons of a big company,…
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George Parker: ad agencies’ mission to obfuscate the English language
Yes, I am a crotchety old geezer who constantly despairs about the current state of the ad biz. But above…
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Trashing the brand: what on earth does Sainsbury’s think it’s doing?
Companies spend decades building a brand. Over the years big UK supermarket chain Sainsbury’s hasn’t done a bad job. It…
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MAA Ad of the Week: Mother Nature puts Apple execs on the spot
Ever wondered wnat it’s like to join a meeting at the world’s biggest company? Especially when its execs, including the…
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