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  • ‘Today We Rise’ captures historic Kamala Harris moment through the eyes of girls across America
  • Remote judging in place as Cannes Lions names 2021 jury presidents
  • The Media and Marketing podcast: pitching on Zoom
  • Why are there so many big agency reviews?

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  • MAA blast from the past: McDonald’s Super Bowl ‘Showdown’ with Jordan and Bird

    It’s the Super Bowl soon, maybe a somewhat reduced one in ad terms although enough biggies wil...

  • MullenLowe Profero wins Bahlsen web and social revamp

    MullenLowe Profero has added Bahlsen biscuits’ website and global social agency business to th...

  • ‘Today We Rise’ captures historic Kamala Harris moment through the eyes of girls across America

    Kamala Harris made triple history this week as the first female, first black and first south Asian A...

  • Remote judging in place as Cannes Lions names 2021 jury presidents

    Cannes Lions has lined up a remote judging system and named its jury presidents for summer 2021. Two...

  • Why are there so many big agency reviews?

    Lots of creative accounts move when a new client comes in. A review is nearly always on the cards ev...

MAA blast from the past: McDonald’s Super Bowl ‘Showdown’ with Jordan and Bird

2 days ago Leave a comment

It’s the Super Bowl soon, maybe a somewhat reduced one in ad terms although enough biggies will surely pile in. This is a classic for McDonald’s from Leo Burnett in 1993. Apparently the brief was simply to use Michael Jordan ...

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MullenLowe Profero wins Bahlsen web and social revamp

2 days ago Leave a comment

MullenLowe Profero has added Bahlsen biscuits’ website and global social agency business to the creative account already handled by MullenLowe. Profero won a pitch against Wunderman Thompson and Adoratorio. The agency is tasked with redesigning the brand’s first global website ...

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‘Today We Rise’ captures historic Kamala Harris moment through the eyes of girls across America

2 days ago Leave a comment

Kamala Harris made triple history this week as the first female, first black and first south Asian American to hold the office of US Vice President. Ogilvy has captured the moment through the eyes of girls and young women in ...

Read More »

Remote judging in place as Cannes Lions names 2021 jury presidents

2 days ago Leave a comment

Cannes Lions has lined up a remote judging system and named its jury presidents for summer 2021. Two UK creative chiefs are among the presidents: adam&eveDDB CCO Rick Brim will oversee the Film Lions, and Havas UK CCO Vicki Maguire ...

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The Media and Marketing podcast: pitching on Zoom

3 days ago Leave a comment

In the latest Media and Marketing podcast John Reynolds discusses the upside and downside of pitching on Zoom – the reality for most in pandemic-ridden 2020 and into 2021 – with Angus Crowther from intermediary Alchemists and Total Media COO ...

Read More »

Why are there so many big agency reviews?

3 days ago Leave a comment

Lots of creative accounts move when a new client comes in. A review is nearly always on the cards even if the business sometimes stays where it was. But the ad world seems awash with big agency reviews at the ...

Read More »

IPA Bellwether shows small rise in marketers’ optimism

3 days ago Leave a comment

The last quarter of 2020 was another disaster for marketers, agencies and media owners but they’re cautiously optimistic as they head into 2021, with a Brexit trade deal cobbled together and vaccines in the UK fuelling hopes that this current ...

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Cheaper air time and a half-empty stadium: Super Bowl 2021 overshadowed by Covid and Trump

4 days ago Leave a comment

Super Bowl advertising has, like everything in the US, been overshadowed by coronavirus and Donald Trump. Many regular brands, including Coca-Cola, Pepsi, Hyundai, and Little Caesars, are steering clear of the game this year, while others have been waiting until ...

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Innocean quells a juvenile rebellion for Hyundai Santa Fe

4 days ago Leave a comment

Innocean, which handles Kia and Hyundai plus some other bits and pieces, claims to be the fastest-growing creative agency network in the world (if it really is growing it might be the only one just now.) Here’s Innocean Australia’s latest ...

Read More »
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  • IPA Bellwether shows small rise in marketers’ optimism

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