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Y&R is back for the UK Premier League’s Primary Stars education programme, now involving 15,000 primary schools as well as various online and home learning activities. So it’s signed up some unlikely volunteer teachers including Wayne Rooney, Theo Walcott and ...

It isn’t a bad idea to zag when everyone else is zigging and French agency HumanSeven has set up its own content lab (doesn’t everyone the days?) in which people drop everything else to think great thoughts. Unusual in the ...

AccorHotels is launching a new TV and online advertising campaign in the UK – the first from new agency Brothers and Sisters – highlighting “real-life examples of spontaneous acts of service” from its ibis, Novotel and Mercure hotels. Here’s the ...

Private equity buyers accounted for 22 per cent of the 187 major marcoms M&A deals in the first quarter of 2018 according to Results International but consultancy Capgemini struck the biggest, $500m for US-based digital consultancy LiquidHub, which also has ...

PR’s a wonderful thing and it appears to be onwards and upwards at Aegis-owned Carat UK, with Jo Sutherland from the group’s mobile agency Fetch replacing Rick Hirst as CEO of Carat UK. Hirst, who joined from Mcgarrybowen (also owned ...

WPP’s new acting COOs Mark Read and Andrew Scott (below) have surfaced publicly for the first time with a memo to WPP’s staff (nobody seems to know quite how many there are – 130,000? 200,000?) outlining the way they see ...

It’s only mid-April and we have already seen two jaw-dropping moments in the advertising industry so far this year. The first was Mark Zuckerberg’s Congressional appearance last week. Despite coming across as a bizarre mixture of a subdued Larry Grayson ...

At last, an interesting comment from a WPP insider about the departure of Sir Martin Sorrell. Stephen Allan (below), CEO of WPP’s biggest media agency MediaCom and a veteran of the UK and international media scene, has told the BBC ...

Here’s a jolly new film for Stella Artois from Mother – featuring the barmaid of your dreams, back in the kind of French bar that’s done so much service for Stella in the past. So good it makes you put ...