More About Advertising The alternative voice of advertising, marketing and media

People are reading more magazines and newspapers (if they can get hold of them) in the time of Covid-19 (I even read the leader in the Mail on Sunday which I never do.) Online magazine digital subscription app Readly has ...

Agencies all over the place are trying to do their bit against the dreaded virus and, sorry, we don’t have space to cover them all. Here’s an interesting effort from Anatomised in London, telling it like it is. From Mike ...

I remember so many bad ads from childhood. Take the Vortex one, where a woman visits a “bleach lab” and asks a boffin with a Petri dish and a weird voice which one performed best, “S’Vortex” he says. My brother ...

How are we to assess the fortunes – and management – of the big ad holding companies over the next few months? Companies of all shapes and sizes are set to struggle with the Covid-19 outbreak of course, with a ...

Design agency TW Creative has been putting out these pastiche posters over the last couple of weeks, updating the messaging as the Covid-19 crisis develops. Outdoor was a powerful medium before social isolating came into force, but for now social ...

The BBC’s doing its bit of help us through the crisis with four vintage clips advising us to stay at home. Politely in the case of Miranda. Less so with Alastair Campbell, sorry Peter Capaldi’s Malcolm Tucker from The Thick ...

Renault from 1986 by McCormick Publicis They really don’t make them like this any more – a little drama in 60 seconds. Beautiful craft in the writing and production, perfectly cast, with believable characters and a wryly amusing twist in ...

In the current times it is more important than ever to find moments of joy, so I have specifically chosen the three ads that, no matter how many times I watch them, make me smile and remind me of the ...

In times of crisis as we are seeing with the Covid-19 pandemic, brands are wondering how to best invest their marketing efforts and which decisions will positively or negatively affect their business and reputations. Some things go without saying, like ...