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Is Publicis’ new AdageAI acquisition Minority Report for ads?
Publicis CEO Arthur Sadoun is very happy to tell us that people come first in his ever-expanding AI-driven empire, and…
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MAA Ad of the Week: Gillian Anderson for M&S and Mother
Mother got off to rather a rocky start for M&S, its first non-food Christmas ad had what looked like a…
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Grenadier goes back to its pub roots in battle with Land Rover
The Ineos Grenadier, chemicals magnate Jim Ratcliffe’s rival to the Land Rover Defender, was, indeed, dreamed up and named after…
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Why a donation to MAA in 2026 helps everyone
Another year over but trusty MAA is still registering more than 40,000 visits a month – from the obvious centres…
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Omar Oakes: you’re not just buying Netflix inventory. You’re building their walls
Netflix is doubling its ad revenue while quietly throttling the creators who built its audiences. And advertisers are funding both…
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Dyson media sticks with post-merger Omnicom
Omnicom CEO John Wren isn’t given to too many pronouncements but he did remark that he felt client conflict was…
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Gillian Anderson is a good look for M&S
Every now and then an agency gets to the point where everything it touches seems to turn to gold. Must…
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Orange dials into more women’s football success
Orange was a big Cannes winner with its Les Bleues from Publicis’ Marcel a couple of years ago and it’s…
