Serviceplan shows old ad ways can still hack it – even for Uber
The best ads highlight the human element in all of us, even even if it’s Gregor Fisher’s famous combover for...
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Peroni quits McCann for Havas
Havas has beaten off adam&eveTBWA and Leo for one of the world’s best-known beer brands, Asahi’s Peroni Nastro Azzurro. McCann...
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Can Twitter founder Jack Dorsey really save social media?
Divine, a new social media platform that promises no AI, no under 13s, and no ad algorithms, launches today with...
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Olivia Rhye • 20 Jan 2025 • 1
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Partner Content
DOOH: the big world antidote to small world thinking
By Nick Shaw Ocean Outdoor UK CEO. In their latest IPA report, Go Big or Go Home 2026, authors Les...
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Cracking the creativity code: how to win at The Art of Outdoor®
By Marie Le Hur, marketing director of Ocean Outdoor UK. There’s something quite intoxicating about seeing your work in the...
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Ocean Outdoor opens 2026 Digital Creative Competition for entries across Europe
One agency will win the European Grand Prix. Entries for Ocean Outdoor’s annual Digital Creative Competition are now open in...
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Ocean Outdoor: the momentous momentum of Manchester
By Katherine Kershaw, Ocean Outdoor Group Head. The news that Greater Manchester’s economy has surpassed £100bn for the first time...
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News
AdTech / Finance / Analysis
Google shows us how to be a world class creative – with its AI
No CCO has had a biger impact on the global creative scene than FCB’s Susan Credle in recent yeara, not […]
AdTech / Finance / Analysis
Omar Oakes: What Sony found when it stopped trusting WPP
Extraordinary court filings allege WPP retained 76% of Sony’s rebate funds in China. But the real story is what the […]
AdTech / Finance / Analysis
George Parker : Murdoch’s Mistakes…
Old geezer, Rupert Murdoch, who I always refer to on my adscam.blog as “The Wizened of Oz,” has certainly enjoyed […]
Advertiser brands
Now new biz machine VCCP wins Sekonda
Most of the ad world may be taking a break from the business (if not the blinding heat) but some […]
Advertiser brands
MAA Ad of the week: Coca-Cola from WPP Open X
Coca-Cola is, or should be, the gold standard for advertising although every so often it slips of its perch. Its […]
Advertiser brands
Three makes surprise return via Wonderhood
When Vodafone tookk over Three we thought: that’s that, more dire red-splashed ads. Three, readers may recall, had more than […]
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Editors Picks
MAA Ad of the Week: Fanta Halloween trailer from WPP Open X
We usually loftily ignore Halloween and other unwelcome Americanisms but it’s getting harder, just like that other unwelcome Americanism Donald...
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• Advertiser brands
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• Media / PR agencies
• News
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Things that make you go OOH…
Since its inception, Ocean’s annual Digital Creative Competition, now in its 17th year, has been a catalyst for creativity, challenging...
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Omar Oakes: Who cares about content?
Six uncomfortable truths from a panel that tried to answer that question. Today I’m publishing a new word: megacombo. I...
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George Parker: how the Mac materialized..
Following on from my last post about Xerox’s aversion to monkeys.. I offer this gem for your delectation and edification....
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