More About Advertising The alternative voice of advertising, marketing and media

All this talk of rockets around the 50th anniversary of the moon landing has proved too much to resist for condom brand Skyn and its new line of sex toys. Sid Lee Paris’s film talks of “insatiable curiosity” and the ...

There are times (like now) when a visitor from Mars might assume that football was a charity with a game/business attached. Coca-Cola has a long history of supporting football in the UK and now it’s launching ‘Ball Games Allowed,’ an ...

UK bed retailer Dreams has chosen Havas Media to handle its estimated £20m account. Dreams moves from Publicis-owned Starcom after a pitch involving network and independent agencies. Private equity-owned Dreams sells a dizzying 11,500 mattresses and bed bits a week. ...

Dentsu seems to be preparing to drop Aegis from its Dentsu Aegis Network, the media-focussed part of its empire outside Japan, comprising the Carat and Vizeum media buying operations and personalised marketing business Merkle. DAN was largely the creation of ...

It’s nice of Vodafone to bring back Virgin Airline’s foxy red cabin crew – sorry, they haven’t, it’s the ’50 shades of red’ you can see in the background. The big mobile operators are now embarking on their new 5G ...

It’s the British Open golf at Portrush in Northern Ireland and some big stars have been caught in the rough – local favourite Rory McIlroy (who hasn’t been the same since he appeared in those awful Santander ads) and Masters ...

Publicis Groupe CEO Arthur Sadoun has a problem. His long-awaited ‘Power of One’ transformation is still stuck in the garage it seems, as the French ad holding group reports second quarter organic growth of just 0.1 per cent, missing analysts’ ...

Campaign seems to have landed itself in hot water with its cover story interview with Brexit Party leader Nigel Farage, editor Claire Beale producing a long mea culpa today. She says the reaction from readers was overwhelmingly negative – making ...

Publicis has taken another powder in North America, losing Ebay’s media account to WPP’s MediaCom in a closed pitch between the two holding companies. Mediacom already handled the $250m global business in Europe and Australia. Publicis CEO Arthur Sadoun today ...