23 hours ago
Publicis goes full throttle on sport with acquisition of 160over90
It’s a surprise that Publicis Groupe hasn’t gone all-out on sports marketing already, but CEO Arthur Sadoun is attempting to…
23 hours ago
Uber amps up ‘sunbed wars’ in push for book-ahead holiday rides
Travelling to the airport can be as fraught as getting through the countless hurdles that await you at the terminal.…
1 day ago
Now Publicis Media lands global Microsoft
It hasn’t all been one-way traffic but Publicis, in particular its media arm, has been steadily denuding its competitors of…
1 day ago
George Parker: P&G soldiers on..
You will be thrilled to learn that according to Proctor & Gamble Chief Brand Officer Marc Pritchard, the CPG giant…
1 day ago
MAA Ad of the Week: Cornetto from Lola
Lola, Lola Mullen Lowe as was, is one of that handful of agencies, BETC Paris and the UK’s Mother are…
1 day ago
Why a donation to MAA in 2026 helps everyone
Another year over but trusty MAA is still registering more than 40,000 visits a month – from the obvious centres…
2 days ago
Has Jeep cracked interminable advertorials – with humour?
Brands that overstay their welcome are worrying prominent, notably in never-ending advertorials currently infesting the UK’s cheap channels. You really…
2 days ago
Superheroes’ Anirudh Shiva picks his Desert Island Ads
Given the current state of world affairs, being stuck on a desert island sounds rather promising I must say. But…
