The Guardian is a big beneficiary of Wonderhood’s new work for Belazu, which is centred on an eight-month deal with the newspaper’s food supplements, set up by Bountiful Cow. Belazu’s aim is to help customers improve their culinary skills with ...
Read More »Boots nails the spirit of British summer in WPP campaign
Good times, unpredictable weather, hayfever, redheads slapping on the sunscreen, applying make-up in the swimming pool changing rooms, even getting the right shot for Instagram, all of British summertime – and most of Boots’ products – somehow make it into ...
Read More »Rankin CEO Richard Pinder: My Top Tips for Cannes
Top Tips for Cannes Cannes is a place that has special meaning for me. I have been to the Lions Festival there most of the last 25 years. I also celebrated being a part of the leadership of Leo Burnett ...
Read More »McCann promotes Tommy Smith to managing director post
Tommy Smith, McCann London’s joint head of business leadership, has been promoted to managing director of the agency. He replaces Jessica Tamsedge, who left at the end of 2022 to become UK CEO of Dentsu Creative. Smith will sit on ...
Read More »Adam&eveDDB hits a winner for departing National Lottery
Sometimes agencies do their best work for a certain client on the last lap and that seems to be the case with adam&eveDDB and the National Lottery. Camelot has lost the contract to newbie Allwyn and the ad account is ...
Read More »Ocean Outdoor: British athletes unite as the faces of powerful diversity and inclusion campaign
This is What a Level Playing Field Looks Like calls for fairer representation Ocean Outdoor is tackling bias and discrimination, using the prism of sport to redefine what a level playing field should look like in every aspect of life. ...
Read More »Succession’s Brian Cox goes global for Santander
Well here’s a thing – a good old corporate ad, well acted and shot and making a reasonable point. From House337 for Santander Corporate Banking, featuring Succession’s Brian Cox. Directed by Tom Hooper for Smuggler. And the point? You can ...
Read More »Ogilvy chief ECD Jules Chalkley: My Top Tips for Cannes
Top Tips for Cannes Every award show is unique and with its own foible. You sort of know what works for different schemes. But with the way the award season is structured they can feel like the river to the ...
Read More »Diana Ellis-Hill: Why Pride Month shouldn’t just be a once a year event for brands
In Pride Month our team has raised the question of whether we should be turning our logo rainbow in open support of pride month as the debate continues amongst brands and campaigners regarding rainbow washing. Yet, my co-founder Meg and ...
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