Agencies

Specsavers has become something of an institution in the UK, with “Should have gone to Specsavers” entering the lexicon. In Canada, where the brand has a clean slate, its UK-based in-house agency has gone for an alternative but still humorous ...

It’s very much a sign of the times that Oatly, a plant-based milk, is one of the highest profile marketers right now — and all the work is done in-house. The brand is innovative and high-spending, but it’s also controversial, ...

Graham Fink observed here a while back that creatives should forget about ads and TikTok instead (we paraphrase) and here we have a pretty good example: Gucci (teamed with the rather unlikely The North Face) and viral trainspotter Francois Bourgeois ...

M&C Saatchi seems well and truly in play with investment vehicle AdvancedAdvT upping its all share offer by about 20% (rejected again by the board) and Sky News reporting that a 40p cash sweetener is also in the wings. M&C ...

The success of Disney+ is one of the reasons that Netflix’s star is waning, and a new EMEA-wide ad campaign imaginatively drives home the message that the streaming service has an unexpectedly wide range of content, fit to challenge any ...

Motor racing meets gaming in this high voltage Formula E film by Uncommon. The all-electric motor sport is expanding this year to add Jakarta, Vancouver and Seoul to the 16-race calendar, which also includes Mexico City, Berlin, New York, London, ...

Bartle Bogle Hegarty in London (and elsewhere) has had a roller coaster time since Publicis bought the lot from its distinguished founders (two knights of the realm included) and other executives. Now it’s being run by a group board headed ...

OOH Capital, the global Out of Home advisory company and consultancy, has extended its global reach with the arrival of three new partners, covering Asia, the United States and Benelux. The new partners are Jim Liu, formerly Zenith Media Head ...

The flip phone is back, but this time it’s by Samsung and it’s a massive improvement on the original noughties version. Working with O2, VCCP has recruited pop group Steps, who were big in those days and still have a ...