News

Wieden+Kennedy London is ending 2019 on a high note adding RSA’s More Th>n insurance to its recent National Trust win. The business moves from VCCP. More Th>n is a bit of a maverick in the insurance world, its individualistic moniker ...

Adam&eveDDB’s current series for PlayStation is one of the campaigns of the year (admittedly there aren’t so many such extended efforts these days) and here’s the latest for its VR bundle. As with the others it’s dark, dark, darker. Too ...

Does digital transformation just lead to more anxiety? Sure a few psychologists have written learned papers on the topic and it’s about to get worse as the media world and its aunt launches rival streaming services to take on Netflix ...

Indefatigable Brit tennis player Andy Murray, on his way back from a serious hip injury, has teamed with sportswear brand Castore to launch his AMC range and Williams Murray Hamm, best known as a design agency, is in the chair. ...

KFC and agency Mother seems to be one of the happier relationships in UK adland (shouldn’t say that – hostage to fortune) and, following last year’s Christmas combat between a chicken and a turkey, this year they’ve gone for a ...

MullenLowe UK is the lead agency in a big win for the Interpublic-owned agency: a number of pharma giant Bayer’s so-called “power brands” including Bepanthen, Berocca, Canesten, Elevit, Iberogast, Redoxon, Rennie and Supradyn, and integrated campaigns, digital and content for ...

Did he or didn’t he? S4Capital’s Sir Martin Sorrell clearly had a vigorous exchange of views with Jim Prior (below), boss of his old company WPP’s Superunion brand consultancy, at the recent Web Summit in Lisbon (Sorrell had promoted Prior ...

Bartle Bogle Hegarty’s big Christmas film for Tesco reinvents the van driver as an alternative Santa Claus, time travelling through the decades to drop off Christmas goodies in all sorts of unexpected places. The magical driver visits Winston Churchill in ...

A classic Christmas tale from McDonald’s: a cute child who overcomes rejection with the help of a fantasy reindeer friend, and finally brings the family together around a packet of chicken nuggets. Being McDonald’s it is rescued from too much ...