News
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Wren stays on at Omnicom to oversee IPG merger – at $1 a year
Omnicom boss John Wren has signed a new contract – at a bargain basement $1 a year – to stay…
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MAA Ad of the Week: Hawaiian Tropic ‘Tana Sutra’ by BBH US
A determinedly retro feel and starring a TikTok influencer (Alix Earle) is one way to connect with what one might…
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What you get from MAA – and how you can contribute
MAA has more than 40,000 visits a month – from the obvious centres London, NYC and the West Coast to…
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EasyJet passengers ‘unleash their inner diva’ for Eurovision
It’s easyJet’s second year as official airline for the Eurovision Song Contest, and the brand looks to be fully embracing…
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Andrex raises the profile of school poo
Andrex has moved on from loveable puppies to redefining poo, which is a pretty sharp shift. Via FCB London we’ve…
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Can Ogilvy get WPP’s Grey back on track?
Ad holding companies are interesting partly because they combine a glossy exterior (most seasoned suits can get you a ticket…
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Apple tops BrandZ rankings as strongest brands pull ahead
BrandZ has named Apple the most valuable brand in its Global Top 100 for the fourth year in a row:…
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John Cherry of Atomic London: My Top Tips for Cannes
Heinz: ‘It has to be’ by Wieden + Kennedy This is basically Heinz going ‘You know who we are. We…
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Born Social’s Paddy Smith: My Top Tips for Cannes
Volvo – Meet Volvo Ex90 Arguably the best example of emotive long-form storytelling from last year. While Jaguar took a…
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