News

WPP’s Essence, which has been fairly quiet in this year’s version of Mediapololis – mega-media pitches – has won all of German giant Deutsche Bank’s media, the first time it has been collected in one agency. It has also won ...

Viennese artists were a pretty rum lot at the turn of the 20th century (Hitler had a brief but unsuccessful career as a painter there – worse luck) and the Viennese Tourist Board is trading on those days with a ...

Been writing aabout advertising and marketing – on and off – for quite a while now so how come “funnels” and “ladders” (they seem to mean roughly the same thing but may not) have eluded me? Ignorance, obviously. But they ...

Publicis launched Le Truc, a kind of group-wide creative collective, in New York with a fair amount of hoopla back in February, since when not very much. But now it’s on the big stage with its debut campaign for ever-growing ...

Someone revealing hidden depths in a 30-second stroll around a supermarket almost certainly ain’t new but London agency Joint manages to breathe some new life into the formula (as is its wont) in a new brand campaign for snack Kettle ...

Marketing scores better than other industries when it comes to Diversity, Equity and Inclusion according to a new survey by the World Federation of Advertisers (WFA) and Kantar. So that’s all right then? Not quite. Even though marketing scored an ...

I must say, I nearly choked on my breakfast beer when I read that Dell is putting Yara Shahidi, the actress and model from the ABC sitcom Black-ish in ads and other promotions to tout Dell’s new slogan, “Expand Your ...

Two Grand Prix were awarded in the advertising category of the 2021 Sharks Awards: Iconoclast and Stitch Editing both won a Grand Prix for their entries for Macmillan ‘Whatever it Takes’ while ZuluAlphaKilo won a Grand Prix for ‘Tough Turban.’ ...

John Lewis ads usually take centre stage at this time of year – much speculation about its Christmas effort, will it be Adele? – but it’s Home Insurance under the spotlight now with its recent effort accused by social media ...