News
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Is Diet Coke a win or a defend for Ogilvy?
Is Diet Coke giving its UK and EMEA business to Ogilvy a win or a defend? After all Ogilvy owner…
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Mother’s Day for the boy from Brazil
AlmapBBDO in Brazil has gone overboard for its version of Mother’s Day with this epic, showing a (you’ve guessed it)…
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Advertising as torture? Marketing hits a new low
For anyone who takes the free, ad-funded option on streaming services, the constant, unskippable, highly interruptive brand messages can seem…
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Why a donation to MAA in 2026 helps everyone
Another year over but trusty MAA is still registering more than 40,000 visits a month – from the obvious centres…
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New agencies Restless and Impatient Ideas set out to ride the AI wave
There’s hardly a shortage of newbie agencies, some of them claiming to harness that destroyer of worlds AI. Jamie Bolding…
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Waitrose goes back to the 80s for ‘noshtalgia’ fest with Disney’s Rivals
The nostalgia industry has got way too serious lately, so it’s good to see that Waitrose is having some fun…
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Can Ace of Hearts revive the comedy vignette?
Ace of Hearts is hitting its stride as a noteworthy contender on the rather flagging London creative scene and it’s…
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Columbia finds fun in sportswear
The spoof life-threatening test is a good old TV standby, deployed here to some effect by adam&eve\TBWA for trendy clothing…
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Ocean Outdoor UK redefines the DOOH attention model with Ocean® Portal
Ocean Outdoor UK enters a new era in Digital Out of Home with Ocean® Portal, a new format which redefines…
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