Finance

Covid-19 has driven down new business globally in 2020 with global marketing consultancy R3 Worldwide estimating creative and media moves are down 37 per cent in the first five months of the year. Creative is down ten per cent, media ...

The Guardian, love it or not, is an important pillar of British social and political life but, like its peers, is looking down a dark tunnel just now despite the (relative) success of its fund-raising. Times was when newspapers were ...

The UK’s Daily Mirror newspaper has survived a lot of things – even the noxious Robert Maxwell (whose shade still haunts us via the unlikely route of Buckingham Palace resident Prince Andrew and his pal Ghislaine) – but Covid-19 is ...

Nobody likes online paywalls very much but journalism isn’t free (to provide that is) and they are one way of supporting it. In the nearly ten years of More About Advertising we’ve been free throughout and intend to stay that ...

Sir Martin Sorrell (below) seems to have made a new brigade of enemies by branding PR as, inter alia, defined by “press releases,” (fair enough), “gin-soaked lunches” (didn’t have too many of those pre-lockdown) and “analogue” (has this man no ...

Looks like Hancock’s Half Hour, the once-daily media briefings on Covid-19, usually hosted by health secretary Matt Hancock, are about to make a comeback – although not about the virus we hope. The Government is reportedly planning to introduce “White ...

The World Out of Home Organization (WOO) – which represents Out of Home media owners, national associations and specialist media agencies worldwide – has appointed New Commercial Arts to handle a major global campaign to promote the medium as Covid-19 ...

Omnicom has lured French car giant Peugeot away from Havas after 30 years – with a new bespoke agency called (bear with us) O.P.EN, short for OMNICOM for PEUGEOT Engine. O.P.EN becomes Peugeot’s global agency of record on a three-year ...

The news about Andy Main (below) being seduced by WPP to leave Deloitte’s and take on the captaincy of the good ship Ogilvy is a glimpse of the future for the industry. Across the board historically the top job usually ...