Amnesty International has entered the Roe v. Wade abortion lists with ‘The Land of the Unfree,’ a short film from Norwegian ad agency Anorak, directed by Nicolina Knapp and produced by B-Reel Films. The film riffs on the US national ...
Read More »Jane Austin: work with activists and be more like Colleen – five Cannes commandments
Now that Cannes is behind us, it’s worth reflecting on what that was all about and what, if anything, we can learn from it. Cannes Lions festivals often blur into one but, coming off the back of a global pandemic ...
Read More »Why your donations are important to a free MAA
Many thanks to the many readers – including companies – who have supported MAA over the past two years via your donations. We’ve been overwhelmed by the support, from one-off to regular donations, and it’s been a real boon in ...
Read More »George Parker: everything is screwed… yes, everything.
Here in the US, with the overthrowing of Roe V Wade by the Fascist Supreme Court, many agencies and holding companies are instituting programs for employees living in MAGA “Moran” states to provide financial help and paid leave to travel ...
Read More »Jacqueline Quantrell: how the ad tech industry can help shape the future of advertising
The Cannes Lions festival is an opportunity for marketers and advertisers to come together and celebrate the best of creativity and innovation in digital advertising. Conversations also regularly turn to how ad tech will support brands’ growth and transformation. Here ...
Read More »Peter Bordes: the irresistible rise of smart cities
From travel to tech to retail stores, everything is going smarter – even cities. Smart solutions help deliver valuable insights to decision makers while simultaneously engaging audiences in search of seamless, relevant content personalized to their interests and needs. The ...
Read More »Croud wins Jigsaw digital marketing
British fashion retailer Jigsaw has appointed Croud as its digital marketing agency. Croud kicks off in July to widen Jigsaw’s audience on platforms including Pinterest and TikTok. Jigsaw restructured after a CVA in 2020, closing some stores. Jigsaw digital director ...
Read More »Jane Austin: will the ad industry’s creative talent survive the ‘Great Techification’?
Plenty of people at Cannes this week would have you believe that creativity is going to save us. Not be a killjoy or anything but the current list of the world’s most pressing problems suggests that creativity has its work ...
Read More »New ad documentary paints an angst-ridden picture of an industry searching for a role
Is one of the problems with adland that it has too many idealists? Or idealists are inclined to join it thinking they can change the world? One such, I’d say, is creative director Anouk Jans, burned out in her twenties ...
Read More »