Author Archives: Partner Content

Partner Content
This is partner content editorial and the author’s views are entirely their own and may not reflect the views of More About Advertising.

Sports marketing trends for 2021

The uncertainty around the COVID-pandemic continues to limit future planning as we look ahead to 2021, and sports marketers especially are currently assessing what to take away from a mercurial 2020 in terms of shopping tendencies, audience habits, and the ...

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JAA Media’s John Ayling: an invitation to creative agencies

Even in a time like this there are green shoots in adland. Over the past year we’ve all seen an emergence of a number of new creative agencies. This is an important element in the way the creative industry renews ...

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