Finance

Wunderman Thompson Spain has won a new Kraft Heinz brand, Sosu pan-Asian meal kits under the Amoy banner. Alessia Tarantino, growth manager at Kraft Heinz New Ventures, says: “With Sosu, we offer affordability and practicality, without compromising on appetite and ...

We Are Social and media intelligence operation Meltwater have published Digital 2023, their latest report on social media and digital trends worldwide. As ever with these research offerings (and this is a biggie, 465 pages in all) it’s a combo ...

Kevin Bacon was once a rather fine, edgy Hollywood actor but for years now he’s been regaling us for EEC, courtesy of Saatchi and Saatchi. Offering seemingly little more than a trademark drawl and an irritating persona although there must ...

Adam&eveDDB has produced more than its fair share of in-game pyrotechnics for PlayStation but this time it’s departing from that spectacular norm with a faux news channel showing PS 5 games in “real” contexts. Apparently PS5 consoles, which have been ...

There seems to be fairly major deck-clearing exercise underway at IPG-owned McCann, with McCann Worldgroup global president and chief creative officer Alex Lopez, a former Nike marketer, leaving hard on the heels of McCann global chairman and CEO Chris McDonald. ...

One of the trickier assignments for any agency this year is the one that faces VCCP for Thames Water, the largely unloved UK water supplier that’s more famous for its leaks, untreated sewage and predilection for digging up the same ...

Flutter Entertainment is the innocuous-sounding owner of many of the UK’s biggest gambling brands and a growing force in other markets like the US. In the UK its brands spend a reported £130m on media, making it one of the ...

Ogilvy seems to have well and truly rediscovered its new business mojo and now it’s won AkzoNobel, whose brands include Dulux and Sikkens, across multiple EMEA markets. Ogilvy won the pitch, managed by Booster Consulting, with an integrated team spanning ...

Leading Out of Home digital media partners Ocean Outdoor and Branded Cities are launching launched a super premium network, The United, which brings together four premier digital advertising screens in the top three locations in the UK and the US. ...