Everybody hates pitches it seems, apart from, presumably, the agencies that win them. Adam&eveDDB won 20 cor so on the trot in the Murphy/Golding era. And consultancies and other intermediaries one also assumes. One such, MediaSense, highly successful in the ...

Top Tips for Cannes Cannes is nearly here again and coincidentally, my picks for the big gongs both use children’s entertainment as a vehicle. It may or may not have something to do with the fact that since I became ...

Facebook (Meta) made nearly $6bn profit in the first quarter of 2023 (down on 2022 but still) so a fine of €1.2bn from the usually accommodating Irish government for breaking EU data transfer rules won’t make too much difference to ...

Cannes Lions runs from June 19 to June 23 this year. What has caught the eye of our creatives? First up is FCB London CCO Owen Lee. Predicting Cannes can be a fool’s errand. Jury rooms have been known to ...

Consultant and author Michael Farmer is one of the most incisive and knowledgeable commentators on advertising and the wider business environment. His new book Madison Avenue Makeover: The Transformation of Huge and the Redefinition of the Ad Agency Business will ...

Bud Light has been having a few problems of late, you may have noticed, with a trans influencer putting off some of its unreconstructed customers. Our thanks to Adscam’s inimitable George Parker for exhuming this from Miller Lite, showing a ...

The UK Advertising Export Group (UKAEG) and the Department for Business and Trade (DBT) are setting off for La Croisette, joining forces to showcase UK advertising at Cannes Lions (June 19 – 23). There will be two trade missions, including ...

Customer experience (CX) is the current magic mushroom at creative agencies with New Commercial Arts, among others, making it an integral part of their offering. Indie rival Uncommon is also doubling down on CX with its Uncommon Experience Studio – ...

Ad folk are ever willing to place themselves between a lion’s jaws in the pursuit of new business so here’s a big opportunity: Elon Musk has said he’s considering running ads for Tesla, after years of relying on word of ...