Since the first campaign launched in 2015, “This Girl Can” has been ahead of the zeitgeist and driven the biggest change ever seen in sports marketing for women. Five years on, the third campaign has cemented “This Girl Can” as ...

Alex Bogusky, one time adland wunderkind (‘Subservient Chicken’ and all that), is exiting CPB (Crispin Porter Bogusky as was), the MDC-owned agency he co-founded, after returning to the fold 18 months ago. CPB global CEO Erik Sollenberg says: “Alex will ...

Havas Media UK and Ireland CEO Matt Adams (below) is leaving to join digital agency Brainlabs as global MD. Adams is leaving on a high as the hitherto largely unremarked Havas Media has topped this year’s Campaign media agency new ...

New research from Results International shows a significant increase in M&A deal activity involving content production companies, more than doubling from 35 acquisitions globally in 2018 to 82 in 2019. In the last weeks of 2019 alone, Blackstone invested £100m ...

The Mayor of London’s office is kicking off the first integrated advertising campaign to promote the launch of ‘London Power’, a new energy company available exclusively to Londoners. Every year residents in the capital spend an estimated £3.5 billion on ...

A reminder to eat only seasonal vegetables from a health foundation is not, on the face of it, a likely spur to manic creativity. But the Thai Health Promotion Foundation and agency Leo Burnett have certainly turned that on its ...

Troubled UK football giant Manchester United (It’s way off the Champions League places although still the highest-grossing UK club on £627m according to Deloitte) is reportedly hunting for its first “creative director.” The lucky (or not) individual would have a ...

Out of Home advertising is everywhere these days, on the rapidly escalating number of escalators too. Leading this particular charge is MotionIcon, which instals ad-friendly escalators in shopping malls, stations and the like. MotionIcon UK and Europe already operates in ...

Self-styled ethical video platform Good-Loop, which rewards viewers of online video ads by donating on their behalf to a chosen charity, has raised $1.6m from US investors including David Jones’ brand tech group You & Mr Jones. Good-Loop, founded by ...