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McVitie’s re-invents London’s skyline
The London skyline is pretty spectacular at night (less so in the daytime as they keep putting up ever-larger City…
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Anything is Possible’s Tom Stanton: my Top Tips for Cannes
Apple – Designed on the iPad (Paris + Marseille Summer 2024) Championing French sports and artists in one, flaunting iPad…
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Adam&eveDDB tries night moves for Aviva
Another natty ad from adam&eveDDB for insurer Aviva (now also set to be the proud owner of Direct Line.) Showing…
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Park & Battery’s Michael Ruby: my Top Tips for Cannes
Top Tips for Cannes AT&T – “Sleep With Rain” “Sleep With Rain” is a brilliant fever dream of a campaign,…
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Rob Griffiths of Fold7: my Top Tips for Cannes
It’s approaching that time of year when the ad world (or some of it anyway) heads to the Cannes Lions…
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José Villa: why brands must lead with cultural insights, not just representation
Let’s be clear: culture isn’t just a layer to add to a campaign – it is the strategy. In a…
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McCann ventures ‘down there’ for Saforelle
Amazing that anything as all-conquering as the beauty industry just seems to have discovered a diverting new frontier – “down…
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Now Oreo dunks in space
Yesterday we reported on space as the nex frontier for Out of Home ads, today it’s Oreo (which does indeed…
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Brave Bison’s SocialChain buys News UK influencer agency
Influencer marketing is seen as the current secret sauce by an increasing number of marketers – including Unilever and now,…
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