Tag Archives: omnicom

Omnicom continues to bring up the rear among ad holding companies as they battle with the effects of Covid-19, seeing Q3 2020 organic drop 11.7%, half the drop in Q2 (24.7%) but still well behind rivals Publicis Groupe and Interpublic. ...

The usually sure-footed Omnicom let the side down somewhat in the second quarter of coronavirus-blasted 2020, seeing its revenue decline by 23 per cent and organic “growth” fall sharply in all regions: 21% in the US, 24% in the UK, ...

Omnicom has lured French car giant Peugeot away from Havas after 30 years – with a new bespoke agency called (bear with us) O.P.EN, short for OMNICOM for PEUGEOT Engine. O.P.EN becomes Peugeot’s global agency of record on a three-year ...

Omnicom boss John Wren has responded vigorously to the Covid-19 crisis, with anticipated measures sich as layoffs, furloughs and salary cuts. Including some high profile (and presumably expensive) people at its agencies which include BBDO and DDB. Now it’s merging ...

Quite how meaningful first quarter results are from the big ad holding companies is open to debate: Omnicom follows US rival Interpublic with a broadly flat Q1, impacted by the arrival of Coronavirus in March. Worldwide revenue was down 1.8 ...

The ad business still has the capacity to surprise now and then and here’s one: Wendy Clark is quitting as boss of Omnicom’s DDB to be global CEO of Dentsu Aegis Network, Jerry Buhlmann’s old job. She’ll report to executive ...

Diageo has reportedly given its global media account to Omnicom Media Group’s PHD, another biggie for what was once the holding company’s second-string media agency. The other contenders were Carat and Publicis Media. Diageo is a big spender (a minimum ...

As we’ve noted before, Sir Martin Sorrell used to say that Omnicom was good at operations but had no strategy, although SMS has been kinder since he quit WPP for S4Capital. No strategy seems to be paying off as the ...

Sir Martin Sorrell used to be fond of saying that big WPP rival Omnicom was a good operator but “had no strategy.” Thanks goodness for that as the US marcoms giant sails (fairly) serenely on, reporting organic growth of 2.2 ...