Tag Archives: omnicom

Steady as she goes for Omnicom, IPA Bellwether downgrades UK ad growth

You rarely get firewoks from Omnicom and it reported solid Q3 2022 progress with organic revenue growth of 7.5%, upgrading its full year guidance to 8-8.5%. Omnicom seems to have been hit harder in Europe than its rivals in pulling ...

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Buoyant Stagwell forecasts strong 2022 revenue and profit

As MDC Partners Stagwell was more famous for spending money than making it but now Stagwell, which includes MDC alongside CEO Mark Penn’s other tech-based businesses, is seemingly making it too. Stagwell is forecasting around $500m of EBITDA profit (profit ...

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Is the first digital advertising recession on the way?

Is this the “first digital advertising recession?” Michael Nathanson from media consultancy MoffettNathanson thinks so, saying “We are living through the first digital advertising recession, the likes of which we’ve never seen before.” Readers with long memories may recall the ...

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Omnicom turns in solid Q2 but readies for tough second half

Omnicom has beaten rival Publicis Groupe to the punch, being the first of the big ad holding companies to report Q2 2022 results. And we bet they wish the rest of the year looks likes this. Revenue may be flat ...

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Standing up for creativity needs more buy-in from the paymasters if it’s going to work

I see that Campaign is launching “Campaign for creativity” (subscription required), timed for the Cannes Lions presumably. “We are for creativity” the magazine says, flagging “a shared commitment by our journalists around the world to champion creativity and hold the ...

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Omnicom joins 10% growth club as it recovers in 2021

Omnicom followed rival Publicis with a strong bounce-back in 2021: In Q4 worldwide revenue was up 2.6% to $3.85bn and organic revenue grew 9.5%. For the full year organic revenue was up by 10.2% (roughly the same as Publicis) and ...

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