Tag Archives: wieden+kennedy

Now Arla in-houses (some of its) advertising – with help from Accenture and Karmarama

Advertiser in-housing is supposed to make marketing simpler although you could be forgiven for wondering how sometimes. Arla Foods, the giant Danish/Swedish co-operative is starting an entity called The Barn to bring more content production in-house, putting creative and media ...

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Now Nike sends up the Chinese in W+K Shanghai winner

Nike was our 2018 Advertiser of the Year (a belated choice but they’ll be hanging out the bunting in Portland just the same) and here’s another winner, this time courtesy of Wieden+Kennedy Shanghai. “Shanghai’s never done” it says as the ...

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Now Wieden+Kennedy enlists A1 for new computer game

Will 2019 be the year that artificial intelligence (A1) takes over the ad world? We’ve already had the new Lexus campaign from The&Partnership, scripted by A1 after analysing a multitude of Cannes award winners, and now Wieden+Kennedy London has worked ...

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