Tag Archives: WPP

WPP’s Ogilvy has won another network of the year gong, from The One Show to add to its creative agency of the year award from WARC. It’s the fourth time Ogilvy has won The One Show accolade since its inception ...

Coca-Cola appointing WPP as its lead agency for just about everything last year was probably just about the most significant account move and the mighty resources of WPP’s newly-minted Open X team have now produced a new global “platform” for ...

WPP has joined rivals Omnicom and Publicis in moving strongly into 2022 (Ukraine war notwithstanding) reporting organic growth of 9.5% across the board on a revenue increase of 6.7% to just over £3bn in Q1. WPP’s measure of organic growth ...

WPP is pushing further into ecommerce with a new division – Everymile – which won’t just create and manage web businesses for clients but deliver the stuff as well. CEO Mark Read told the Sunday Times at the weekend: “We ...

WPP’s VMLY&R Health has announced a raft of appointments including Claire Gillis (below) as its first CEO. Other leadership roles are: Jason Gloye, co-lead North America and chief client officer; Christianna Gorin co-lead North America and chief experience officer; Walt ...

WPP is stepping into the metaverse via content production company Hogarth with The Metaverse Foundry, a global team of 700 creatives, producers, visual artists, developers and technologists it says will design and execute brand experiences for clients in this groovy ...

WPP shares fell in early trading today as the ad holding giant posted Q4 and full year 2021 figures roughly in line with its peers. Its version of organic revenue – like-for-like revenue less pass-through costs came in at 10.8% ...

WPP content production business Hogarth Worldwide, reportedly the fastest-growing company in the WPP empire, is patting itself on the back by hiring one Mehta, a former senior Media.Monks exec, as its first global ECD. Mehta (above), like others of a ...

WPP has landed another big global deal following its Coca-Cola triumph last year, global creative for JDE Peet’s, which won’t mean much to many people but claims to be the world’s leading coffee and tea company. Amsterdam-based JDE’s brands include ...