Tag Archives: WPP

Sir Martin Sorrell is a Burning Man it seems, a keen attendee of the Burning Man festival which takes place in the Black Rock desert in Nevada – in the height of summer. They build it up and burn it ...

It’s Cannes week of course and we can expect a number of announcements from agencies and others, many designed to show what good citizens they are. WPP has signed up for the New Plastics Economy Global Commitment, led jointly by ...

Another day, another WPP AGM and a release pings in from old boss Sir Martin Sorrell’s spanking new S4 Capital. WPP AGMs seem positively soporific these days, compared to the good/bad old days of SMS. There isn’t even a shareholder ...

WPP has just won (actually retained) a big one, L’Oreal UK which spends over £100m. But instead of staying with WPP’s Wavemaker (an amalgam of MEC and Maxus) it’s moving to Essence, WPP’s digitally focussed newbie media agency. L’Oreal is ...

WPP is opening another whopper European “campus,” this time in Dusseldorf to house over 2,500 people in 34,000sqm of space. WPP’s BDG architecture+design is designing the interior. The lease is for 15 years which seems to signify that WPP isn’t ...

Volkswagen in America is beginning its fightback proper against the ‘Dieselgate’ scandal (it hopes it is, anyway) with a new WPP agency line-up headed by Johannes Leonardo. ‘Hello Light’ is a pretty dramatic mea culpa, referring briefly to the emissions ...

The mighty Goldman Sachs has directed some welcome intelligence (if that’s what it is) WPP’s way, saying the marcoms group stands to benefit as “some large advertisers” step up their marketing efforts. It says its shares, currently 960p, should benefit ...

Another sign of the tangled skein WPP CEO Mark Read is trying to unravel: WPP is making cutbacks to its Orange County-based Garage Team Mazda (didn’t know it had one) which looks like a smaller version of its Global Team ...

Sir Martin Sorrell (below) has had another pop at WPP in an interview with Financial News, saying people at WPP see their job as a “burden” these days and that the W in WPP seems to stand for Wunderman as ...