Finance

Adweek reports that troubled FMCG giant Johnson & Johnson (it’s facing a barrage of health-related lawsuits among other issues) is slashing its ad budget after setting up a new structure involving bespoke units from Omnicom and WPP. J&J used to ...

One of the uncomfortable truths about modern life is that customer service gets worse rather than better. Despite all the bullshit our bigger companies dispense. Aldi has made great inroads into the UK – chiefly by being cheaper and more ...

Leading independent Out of Home agency Talon Outdoor has launched two new AdTech platforms. Plato is an automated trading platform, which aggregates all OOH inventory into a single, intuitive campaign planning and delivery system. It allows users to explore, plan, ...

WPP’s US sales are heading south and CEO Mark Read has blamed this roundly on the performance of his creative agencies. Ogilvy is the biggest of these and global CEO John Seifert has been shuffling the deck chairs, becoming interim ...

We now have video assistant referees in big football games and, inevitably perhaps, now the ever-rapacious football authorities are planning to run ads – or maybe just branding – on them as we wait for the VAR to decide. Apparently ...

Ridley Scott’s ‘Boy on the bike’ ad for Hovis and agency Collett Dickenson Pearce has been voted both the UK’s most iconic and heart-warming TV ad in a Kantatr poll of 1200 consumers. The Hovis ad dates back to 1974 ...

VodafoneZiggo isn’t exactly a household name outside the Netherlands, neither is WPP’s newly-minted WPP Go One. But the latter has won the former in what seems to be a repitch involving Accenture among others, so that’s reason enough for WPP ...

Sir Martin Sorrell’s new S4 has reported revenue up 38 per cent to £40.9m and gross profit up 37 per cent to £32.8m in Q1 2019, a pretty staggering performance since the business only started a year ago following his ...

Here’s a clue as to what WPP’s Wunderman Thompson will look like and what it hopes to do. The recently-merged agency has hired former Publicis big hitter Ewen Sturgeon as CEO of Europe and South Africa, reporting to global boss ...