Someone’s come up with a scheme to abate the cost of living crisis at last – not the hapless UK government or the Bank of England (both of whom seem to be sleepwalking into a recession) – but MoneySuperMarket and ...
Read More »MAA Ad of the Week: British Gas Energy Trust from T&P
This one’ll cheer you up. The&Partnership for British Gas Energy Trust promoting its helpline for people who can’t afford to keep the heating on as energy prices (including British Gas charges) go through the roof. A hostage to fortune if ...
Read More »Media shop the7stars wins all Cunard media and creative
You have to hand it to the7stars (named after a pub), Britain’s biggest media independent and seemingly capable of spreading its wings too. Now it’s won Cunard’s combined UK creative and media business without a pitch, creative from Alpha Century ...
Read More »Publicis Groupe tightens hold on giant BT UK account
Publicis Groupe has tightened its hold on the BT UK business, CRM moving to Digitas from WPP’s Wunderman Thompson with fellow Publicis agency Saatchi & Saatchi picking up BT Sport business, both without a pitch. Saatchi handles BT’s main consumer ...
Read More »James Frampton: how to combat the ‘Great Customer Resignation’ threat
Fed up with how they were being treated by their employers and realising life was too short to put up with a raw deal, candidates began to dictate the job market and the ‘Great Resignation’ became one of the top ...
Read More »Is Piers Morgan’s Uncensored on Talk TV the wrong show at the wrong time?
Audiences for Rupert Murdoch’s new Talk TV are plummeting according to reports, with less than 60,000 people watching much-trumpeted (not least by him) Piers Morgan’s flagship Uncensored show. This was less on one night than Nigel Farage managed on GB ...
Read More »Can Mother’s ‘Motivation that moves you’ revive Peloton?
Mother LA has debuted for Peloton, good news for the nascent outpost of the London agency, not so good for adam&eveDDB New York which won Peloton a couple of years ago. Mother’s new line is ‘Motivation that moves you.’ The ...
Read More »Publicis Italia waves its magic over Barilla
Barilla is celebrating its 145th birthday (obviously they couldn’t hang on a bit) with nifty new red packaging and a new line – Al Bronzo – which seems to be an attempt to move everyday brand Barilla up the culinary ...
Read More »Adam&eveDDB spreads its wings with Deutsche Telekom and new Berlin office
Adam&eveDDB has landed the prestigious Deutsche Telekom account and is launching adam&eveBERLIN to lead the business out of the client’s largest market. Adam&eveBERLIN will be led by newly-appointed Chief Creative Officer, Jens Pfau, who joins from Jung Von Matt/Alster and ...
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