Finance

The music industry is undergoing all sorts of upheavals in the digital era – Spotify’s founder is even trying to buy Arsenal – and there’s a new major player on the B2B stage: Songtradr, which claims to be the world’s ...

Surveys always seem to tell you what you think you know already, which is why we ignore most of them. Here’s another from Wunderman Thompson summarising what a tangle companies get into as they try to combine marketing with IT/technology, ...

Advertising’s been berry, berry good to me. Having worked for virtually every ad agency in Christendom on both sides of the Atlantic, either on staff or as a freelancer, I think I’m pretty well qualified to say one thing: every ...

ITV is back, trying to tempt kids to eat their veggies by declaring war on them. From adam&eveDDB. While MullenLowe France is plugging July’s Olympics for France TV Sport, still on the runway although it’s stuttering a bit. Using Japanese ...

David Jones’ brand tech group You & Mr Jones has announced a new technology partner – important, presumably, in such an organisation – US-based CTO Will Luttrell plus net revenue growth of 34.3% in Q1 2021. Luttrell (left) was the ...

Is the worst over for the ad holding companies? Their obituary is written regularly (almost daily in the early stages of the pandemic) but both WPP and Interpublic have seen their shares hit year-highs recently, a sign that investors are ...

There are so many online “platforms” out there that, sooner or later, they’re going to need to take to branding to differentiate themselves. For a while some at least, like TikTok currently, are such a phenomenon that there’s no need. ...

Philips, now primarily a maker of healthcare kit, has awarded its creative, media and PR business to Omnicom. WPP’s Ogilvy loses creative and Dentsu most of the media business although it retains domestic appliance brands, now owned by private equity. ...

Rapidly expanding UK-based marcoms group MSQ seems to have survived the pandemic in good shape, reporting a gross profit of £68m and revenue of £93m in the financial year to end February. MSQ’s agencies include Freemavens, Holmes & Marchant, The ...