Tesco’s outgoing CEO, Dave Lewis, gave plenty of advice at the Festival of Marketing that agency group CEOs who are struggling to turn around their businesses could learn from. Lewis described his approach as “brutal objectivity,” and you could tell ...

At the Festival of Marketing, WPP CEO Mark Read was interviewed by Marketing Week editor Russell Parsons, who tried and failed to get Read to dish the dirt on his predecessor, Martin Sorrell, but did extract some healthy management consultant ...

If you’ve ever wondered what Mother gets up to in China, here’s your answer. The Shanghai agency has created a series of 10 animated films for the launch of a new smartphone, the Reno 2, which is made by Oppo, ...

Rob Chalmers, previously R/GA’s ECD and head of experience design for Asia Pacific, has joined Engine Creative as its first chief experience officer. Chalmers left R/GA in June to return to London after five years at the agency, where he ...

The quest to take the most impressive selfie can be exhausting, so Samsung has kindly stepped in to help by launching one of its phones into space, thereby providing the ultimate photo backdrop: planet earth. Bartle Bogle Hegarty’s campaign reunites ...

A year ago, #timeTo launched with a mission to put an end to sexual harassment in the ad industry. A couple of weeks ago, Pitbull closed out Advertising Week New York surrounded by twerking, underdressed women. Banishing inappropriate behaviour was ...

Leo Burnett has appointed Carly Avener as managing director to work with her former Bartle Bogle Hegarty colleague, Charlie Rudd, who is CEO of the agency. Avener, who will be in charge of the day-to-day running and operations at Leo ...

TBWA London has been appointed as lead agency by Carwow, an online retail platform for new car buyers. Carwow previously worked with Creature London, which made the “Tamed” campaign (below), and TBWA claims that UK billings are worth more than ...

The Jäger bombs are on Engine: the German liqueur brand has appointed the agency to lead its global creative business, following a pitch that started more than a year ago. It’s an important win for Engine, which is trying to ...