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Advertisers
WPP axes EssenceMediacom X in fallout from Sky Media loss
In what’s likely to be a number of painful changes, WPP’s GroupM is axing EssenceMediacom X, the agency formed to…
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Advertisers
Barbie’s back with a vengeance
Last year’s ‘Barbie’ film was a wry adult spin on the pink doll phenomenon with Margot Robbie and Ryan Gosling.…
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Advertisers
Deliveroo says now is even better with new brand platform from Pablo
Deliveroo is back with a new “brand platform” (isn’t everyone?) from Pablo – ‘Now just got even better.’ One of…
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Advertisers
MAA Ad of the Week: Jeremy Allen White again for Calvin Klein
Some ads get talked about and then talked about and become a story in themselves. Such is ‘Bear’ actor Jeremy…
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Brave Currys tries to change bland ad landscape
What to make of these? After all we should applaud when someone tries to be different, even acknowledges it’s taking…
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Advertisers
Lavazza goes for global feelgood message
Feelgood commercials are a tricky thing to pull off, many viewers (cynical souls that they are) won’t share wholly in…
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Advertisers
BETC Paris opens the door to Saudi Tourism
Should agencies advertise the joys of Saudi Arabia, ruled by contentious Mohammed bin Salman (MBS), home to public executions, responsible…
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Advertisers
TBWA on top as Omnicom forms new Omnicom Advertising Group
Omnicom is centralising its creative agencies under TBWA leadership in a new entity Omnicom Advertising Group (OAG.) This mirrors its…
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Advertisers
Nike sticks to winning mantra for Paralympics
Nike’s ‘winning isn’t for everyone’ for the Olympics didn’t please everyone but it’s back on the same theme for the…
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