Wieden+Kennedy’s Neil Christie: best ads of 2016

Not sure if these are the ‘best’ of the year, but the three that come to mind as grabbing my attention and holding it are:

Virgin Media – Be the Fastest

Hostelworld – In Da Hostel

And the Tate press ad about Francis Bacon.

Each of these got its point across in an entertaining, thought-provoking way that didn’t feel like it was wasting my time.

Neil Christie (left) is managing director of Wieden+Kennedy UK.