Not sure if these are the ‘best’ of the year, but the three that come to mind as grabbing my attention and holding it are:
Virgin Media – Be the Fastest
Hostelworld – In Da Hostel
And the Tate press ad about Francis Bacon.
Each of these got its point across in an entertaining, thought-provoking way that didn’t feel like it was wasting my time.
Neil Christie (left) is managing director of Wieden+Kennedy UK.