More About Advertising The alternative voice of advertising, marketing and media

The UK’s ITV wants us to keep talking, Johnnie Walker is still advising us to “keep walking” although it left the misty glens behind a long time ago. Brazil’s AlmapBBDO has produced a tour de force with an astronaut shower ...

The festive season is over and there’s a long cold winter ahead, so ITV and Uncommon are reminding us that a regular text or call can make a real difference in reducing stress and anxiety, and reminding people that they ...

Streaming services have driven the transformation of TV, with free-to-use ad-supported video on demand (AVOD) platforms playing a vital role in revolutionising the way TV inventory is produced, bought and sold. Even Amazon is looking to get in on the ...

Virgin has appointed brand engagement specialists Glow London and creative agency Truant to handle the £3 million business for its new group-wide reward scheme, Virgin Red. The agencies competed against some big, well-known networks for the business. The new scheme ...

Mads is back for Carlsberg, this time in a campaign by Grey Europe for 0.0 alcohol-free beer, a growing trend it seems as we try not to drink ourselves to death in the pandemic. This time he’s touring a rather ...

History has shown that the media industry is more than capable of weathering a storm, writes JAA Media’s John Ayling. As we enter a new year – and a new lockdown in the UK – Its timely to revisit a ...

America’s CIA intelligence agency has rebranded and, as with all such “improvements” to venerable institutions, controversy has sparked. Here are the old and new versions (guess which one is which.) Creative Bloq There’s already a mystery over who designed it, ...

BCF (Boating Camping and Fishing online store) in Australia don’t shirk trouble in their ads and the latest – from Accenture-owned The Monkeys – has caused a predictable storm as it shows one of the happy campers, holidaying in Australia ...

Most people will recall Leagas Delaney’s celebrated print work for Timberland but here’s another interesting one from the 40-year old agency, from 2011. There could be a category in advertising ‘best use of a bear,’ thinking of Canal+ and John ...