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The UK’s agency trade body the IPA has joined a number of other agency associations worldwide (unspecified) calling on clients to cough up. Actually that’s not quite what they say – the official line is they’re caling for “each members’ ...

BBC ‘Perfect Day’ Leagas Delaney 1997. “My ‘blast from the past’ has to be 1997’s Perfect Day, directed by Gregory Rood for the BBC. A somewhat strange brief, it was ostensibly created as a charity single to raise money for ...

BMW-owned Mini has appointed Anomaly London as its new global agency, displacing a roster of agencies including Jung Von Matt, Droga5, and German digital agency KKLD. Mini’s plan is to roll out an integrated brand campaign in 2021, and Anomaly ...

When it comes to marketing, few industries face the challenges of the betting and gaming industry. Yes, operators famously throw a lot of money at advertising and promotional activity, but they must also work within the confines of legal and ...

Sunday was International Day Against Homophobia, Transphobia and Biphobia (blimey, all of them at once) and We Are Social Milan has produced a supporting campaign for IKEA to run across 25 of the retail giant’s markets (five missing, wonder which ...

It’s interesting observing Publicis Groupe in the coronavirus crisis: go-go CEO Arthur Sadoun is making quite touchy feely videos weekly to inspire the troops while the number of said troops seems to be reducing rapidly. But thinning the ranks seems ...

Desert Island Ads The advertising industry is like a train station, full of people on different journeys, jostling for space on a small platform. Some are trying to figure out where they’re going. Others are indifferent. I’ve met very few ...

Remember the early days of lockdown, when a lot of people enjoyed the novelty value of it all? They did things like make their own ‘KFC’ and post #RateMyKFC pics of their efforts on social media. Now the real KFC ...

My first job out of university was working for Campaign Magazine. It was 2008 and despite the financial crisis being in full swing (or maybe because of it), I got lucky. At the start, I barely knew anything about advertising. ...