Pepsi
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Neil Dawson of Dawson Pickering: the best ads of 2014
Neil Dawson (left), who founded London creative agency Dawson Pickering with Clive Pickering, is the former ECD of BETC in…
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Idris Elba’s ‘unstoppable’ Pepsi film muddles the 70s
Mandela actor Idris Elba has written and directed a film, ‘Unstoppable,’ for Pepsi as part of its football-themed ‘Beats of…
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180LA breathes life into Pepsi’s World Cup cliches
It’s World Cup year so it’s brands that suddenly decide they love the game, soccer stars trying to behave like…
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Pepsi goes ‘Mini Hollywood’ for Mini Cans at the Oscars
It’s almost Oscars time (March 2) and Pepsico is splashing some of its cash on expensive airtime to give its…
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Web content platform NewsCred to expand in Europe with £15m investment from Interwest Partners
Content marketing platform NewsCred is investing £15m in its new European division, following the recent opening of its London office.…
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BBH CCO Alexandre Gama picks his Desert Island Ads
Alexandre (Ale) Gama founded leading Brazil agency Neogama in 1999. The agency partnered with BBH in 2002 and became the…
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Pepsi’s good for your body according to new BBDO Dusseldorf poster campaign
Pepsi isn’t good for the circulation system is it? BBDO Poximity Dusseldorf seems to be implying it is in this…
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Beyonce muscles up for H&M summer campaign
Is Beyonce a voice or a body these days? By all accounts her latest world tour is more notable for…
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Nearly 40 years on Pepsi is still in search of a decent campaign – Beyonce or no Beyonce
Why, despite spending gazillions on ads, can’t Pepsi ever come up with a campaign? Its latest big thing is Beyonce…
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