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  • Premier Inn returns with Leo Burnett and (less) Lenny Henry

    Premier Inn has obviously had a hard time of it in the pandemic but now it’s back with Leo Bur...

  • Rosapark for Greenweez shows top class copywriting is alive

    Much debate recently about the seemingly lost art of copywriting even as agency after agency bangs o...

  • Hell or Habito One: Uncommon’s ad has a sting in the tail

    Uncommon’s campaign for Habito has been running for nearly two and a half years, and the disti...

  • Publicis posts strong Q1 2021 with growth of 2.8 per cent

    Publicis Groupe continued its return to growth in Q1 2021 at 2.8% across the board, driven by strong...

  • Anomaly London sets up European transformation unit led by R/GA’s Lachlan Williams

    Innovation units are agencies’ latest way to guard against the consultancies who are encroaching on ...

IPA Bellwether: main media advertising leads recovery as economy gets into gear

2 days ago Leave a comment

The vaccine rollout and promises of lockdown lifting encouraged marketers to continue easing up on their cost-cutting in the first quarter of the year. Respondents to the IPA’s Bellwether survey are reducing budgets by just 11.5 per cent this quarter, ...

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MullenLowe’s back for UK government Covid campaign – will they ever go away?

2 days ago Leave a comment

We may be doing well with Covid vaccines in the UK (although PM Boris Johnson is currently telling us it’s the lockdown that has reduced infections – what’s he on?) but the powers-that-be aren’t letting go yet. Now they’re inviting ...

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P&G’s h&s enlists team of gangsters in crazed animation

2 days ago Leave a comment

Procter & Gamble is plugging h&s shampoo (Head & Shoulders) for men in Japan with this intriguing and, from time to time, foxing animated effort from Forsman & Bodenfors. So we have a bunch of yakuza chasing our hero around ...

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NZ All Blacks strip off for Jockey’s testicular cancer alert

2 days ago Leave a comment

Not sure about the politics of this one, but it makes a change and it’s for a good cause. Jockey underpants in New Zealand are texting registered customers with regular reminders (“Remundies”) to check for signs of testicular cancer, and ...

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KFC plugs timeless crispiness is first work from Havas Paris

3 days ago Leave a comment

This campaign for KFC from Havas Paris shows a funky Colonel Sanders making crispy chicken in his kitchen back in 1952, and then stepping into 2021 to deliver the bucket of chicken to a young couple pulling into a drive ...

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John Hegarty joins AI automated talent start-up Genie

3 days ago Leave a comment

You don’t necessarily associate Sir John Hegarty with AI, let alone dreaded algorithms, but the creative veteran has re-surfaced (not that he ever went away) as chairman of Genie, described as “the creative industry’s first automated talent agent.” Genie appears ...

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Is Maserati’s handbrake turn best use of a Beckham?

3 days ago Leave a comment

Droga5 won Maserati way back but a big campaign’s taken a long time coming. Is this it, from Droga5 London, with that ubiquitous former footballer D. Beckham? So we have Dave driving a big red one but taking time out ...

Read More »

Aviva takes a new(ish) direction with adam&eveDDB

3 days ago Leave a comment

There’s a new brand platform everywhere you look these days – maybe it’s a product of the pandemic, marketers and agencies with time on their hands. When you next walk into an agency – assuming you ever do – there ...

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LG Electronics appoints The&Partnership for global campaign promoting its new TV range

4 days ago Leave a comment

The&Partnership London has been named global lead creative agency for LG Electronic’s new TV range after an international pitch for the business. The agency’s first work for LG is a global campaign called “Light up your world,” which is running ...

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