vw
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DDB UK and Germany agencies combine for VW T-Roc debut
Volkswagen says its “making the future real” (whatever that means) with its new T-Roc SUV, what we used to call…
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VW tells it like it isn’t for US Tiguan relaunch
Marketing Volkswagens in the US can’t be the easiest of tasks at the moment, with various legislators chasing down the…
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How creativity helps VW stay ahead of Ford
To be be (creative) or not to be? Now there’s an age-old dilemma, illustrated here by a new, avowedly creative…
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Vauxhall and VW show that car advertising is a broad church
Vauxhall is aiming its new Crossland X at the school gates crowd of women in big cars (so beloved of…
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VW horse laughs at itself (or its drivers) in Tiguan ad
We observed a while ago that VW was getting its ad mojo back despite its many issues (lying and cheating…
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Adam&eve unveils Volkswagen’s very own alien
Adam&eveDDB seems to have been saving its best goodies for the end of the year, just in time for its…
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VW discovers heart in new adam&eve/Envy campaign
This isn’t a Christmas campaign but it tugs ye olde heartstrings as only adam&eveDDB can. It’s an online campaign for…
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George Parker: VW ads: the best book on advertising since “Confessions of a Mad Man!”
In today’s data fixated, social media obsessed and increasingly fucked up ad agency universe, in “Ugly Is Only Skin Deep,”…
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Shanghai surprises: VW reviews DDB in China, Publicis Groupe folds Publicis, Burnett and Saatchi into one
Volkswagen is thought to be on the brink of leaving long-serving worldwide agency DDB in China, its second biggest market…
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