Tag Archives: the&partnership

Bingo boom is sign of the times so the Sun’s in the game too

What to make of the betting/bingo/lottery boom? Betting ads from the bookies are, rightly, under scrutiny for being slipped under the acquisitive noses of kids, armed and ready with their smartphones. Actually they should be scrutinised period. But bingo and ...

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T&P makes bold debut for US fashion brand Chico’s

Women don’t grow older they grow bolder, or so we’re told in this sparky debut ad for Miami-based fashion company Chico’s from The&Partnership’s New York outpost. Well we’re not going to disagree with that – especially this year – oh ...

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The&Partnership hits the target for Toyota Paralympics

The&Partnership is busily demonstrating its new-found Euro creds for big European account Toyota and here’s an interesting example for Toyota’s partnership with the International Olympic and Paralympic Committee. Disabled athletes have become something of a boon for advertisers seeking impact ...

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Hornby’s CHI rebrands as The&Partnership London

One of London’s best-known agencies CHI&Partners (originally Clemmow Hornby Inge) is rebranding as The&Partnership London (below), underlining its status as the lead agency within international agency network The&Partnership. London CEO Sarah Golding says: “The world around us is changing, and ...

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The&Partnership dresses Toyota in drag for Aygo campaign

Toyota has enlisted four drag queens for its new multi-media Aygo campaign through The&Partnership – as you do – to celebrate “the bold cheeky personality of the Aygo” (a small car). Toyota brand awareness manager Emma Lane says: “We love ...

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CHI wins P&G breakthrough with Lenor win

It’s that time of year when agencies should beware of hovering Hornbys. Last year Johnny Hornby, who heads The&Partnership, launched an audacious raid on Toyota Europe, snatching the £150m plus account from Saatchi & Saatchi. This year it’s Grey on ...

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Andre Moreira of Team Toyota picks his Desert Island Ads

Andre Moreira is ECD of The&Partnership’s Team Toyota, a spanking new agency network formed to handle Toyota across Europe. I don’t like desert islands. They’re boring. I prefer having people around. Plus, I’d be out of a job. No advertising ...

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