Tag Archives: the&partnership

T&P makes bold debut for US fashion brand Chico’s

Women don’t grow older they grow bolder, or so we’re told in this sparky debut ad for Miami-based fashion company Chico’s from The&Partnership’s New York outpost. Well we’re not going to disagree with that – especially this year – oh ...

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The&Partnership hits the target for Toyota Paralympics

The&Partnership is busily demonstrating its new-found Euro creds for big European account Toyota and here’s an interesting example for Toyota’s partnership with the International Olympic and Paralympic Committee. Disabled athletes have become something of a boon for advertisers seeking impact ...

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Hornby’s CHI rebrands as The&Partnership London

One of London’s best-known agencies CHI&Partners (originally Clemmow Hornby Inge) is rebranding as The&Partnership London (below), underlining its status as the lead agency within international agency network The&Partnership. London CEO Sarah Golding says: “The world around us is changing, and ...

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The&Partnership dresses Toyota in drag for Aygo campaign

Toyota has enlisted four drag queens for its new multi-media Aygo campaign through The&Partnership – as you do – to celebrate “the bold cheeky personality of the Aygo” (a small car). Toyota brand awareness manager Emma Lane says: “We love ...

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CHI wins P&G breakthrough with Lenor win

It’s that time of year when agencies should beware of hovering Hornbys. Last year Johnny Hornby, who heads The&Partnership, launched an audacious raid on Toyota Europe, snatching the £150m plus account from Saatchi & Saatchi. This year it’s Grey on ...

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Andre Moreira of Team Toyota picks his Desert Island Ads

Andre Moreira is ECD of The&Partnership’s Team Toyota, a spanking new agency network formed to handle Toyota across Europe. I don’t like desert islands. They’re boring. I prefer having people around. Plus, I’d be out of a job. No advertising ...

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Wall St Journal shows its perky side in new T&P campaign

Ain’t capitalism fun? It isn’t always of course, just look at the furrowed brows of most CFOs. A new IPA Bellwether Report shows a veritable post-Brexit slough of despond. Most ads for corporate this and that aren’t much fun either, ...

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