Is there a touch of desperation behind this new campaign from London agency VCCP for O2? It must be getting harder and harder to cut through all the ad clutter in the mobile market. So we have a very nice ...
Read More »Mondelez and Union take a different line in new Christie posh crisps campaign
Posh crisps usually choose to plug their wholesome roots but Mondelez has taken a refreshingly different line in this new TV campaign, ‘Eat it Up,’ for Christie Potato Thins from Union in Toronto. It shows that you can make a ...
Read More »Star Alliance EVA Air takes flight to paradise in new CHI Bates campaign
We’ve seen pretty daft airline ads recently and here’s another contender, for EVA Air by CHI Bates and David in Singapore. There was a funny cartoon in a British paper recently with one Ryanair passenger saying to his neighbour: “you ...
Read More »Apple and TBWA – now they’re both losing the plot
First Apple, for so long the ‘alternative corporation,’ is revealed in its true colours as a tax-dodger on a mighty scale, with huge damage to its post-Steve Jobs image (although Jobs instituted the policy, of course) and the plague seems ...
Read More »BBH and HHCL fight ancient adland Tango battle
As battles go this is going back a long way but, time was, when BBH (Bartle Bogle Hegarty) was being challenged by upstart Howell Henry Chaldecott Lury for the ‘hottest agency in London’ tag. But HHCL crashed and burned (shortly ...
Read More »AMV’s new campaign for Total shows Greek upside
AMV/BBDO in the UK has won the Total Greek Yoghurt business and it’s produced a kind of homage to Hovis in this film plugging Total’s heritage – in production since 1926. Greek yoghurt seems to be taking the world by ...
Read More »Nike wins best use of Roger Federer award in new Free campaign from Wieden+Kennedy
Veteran tennis ace Roger Federer seems a charming chap but, until now his appearances in ads have been less than compelling – most notably in his performances for Gillette Fusion with Tiger Woods and Thierry Henry. But here he is ...
Read More »P&G and Wieden+Kennedy keep on suffering the Old Spice post-Isaiah blues
Procter & Gamble and Wieden+Kennedy are still floundering around, as far as I can see, in the attempt to come up with a convincing post-Isaiah Mustafa Old Spice campaign. Here’s the latest featuring the spectacularly irritating former NFL player Terry ...
Read More »Now Sainsbury’s and AMV turn to TV food porn
Food porn, dont’cha miss it? Back in the 90s, or thereabouts, Marks & Spencer was famous for its orgasmic food ads and now Sainsbury’s and trusty agency AMV/BBDO appears to be rehearsing the genre in this new campaign. Well it’s ...
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