Tag Archives: new TV campaign

After a brief foray into what we might call social realism McDonald’s and UK agency Leo Burnett have regressed rather to a happy-clappy McD land where everyone smiles all the time even when they’re clattered on the head courtesy of ...

By all accounts Hollywood actor Kevin Bacon has done a great job for EE, the rather more palatable current version of mobile retailer Everything Everywhere, and in this new online ad by Poke he takes on the emperor of self ...

Many business to business campaign are dull, dreary things, seemingly designed more to flatter the client than say anything useful. When they essay humour, in a bid to sweeten the corporate pill, the results can be plain embarrassing – look ...

Isn’t technology wonderful? All that stuff inside Apple’s new iPhone 5 and what are they promoting? That you can have it in lots of colours. But that’s the market for you these days and at least it’s a less taxing ...

Maybe CCO Linus Karlsson is having a beneficial effect on McCann. Here’s a new ad for Zurich Insurance from McCann Worldgroup that actually manages to give insurance a human dimension; which is what it’s for, after all. But why isn’t ...

It’s safe to say that when Easyjet moved its whopper account to agency VCCP the world (this bit of it anyway) was a tad underwhelmed with its initial efforts. Now it’s produced another campaign, and this is slightly underwhelming too. ...

British Airways is reviewing its creative account at BBH so this may well be the last gasp from the agency’s ‘To Fly To Serve,’ campaign, the one that featured all those courageous chaps in leather flying helmets. Which this ad ...

Here’s a nice way to start the week (in fact it’s probably the way you started the week), a new campaign for Pou-Pourri, a US product that invites you to ‘spritz the bowl before-you-go so no-one else will ever know.’ ...

BETC Paris’ ad ‘The Bear’ for Canal+ was one of the most awarded in recent history and the agency is back on the case to launch Canal+Series, a new channel devoted to drama series. This one doesn’t have the creative ...