mondelez
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JWT London launches ‘coffee vs gangs’ for Kenco
Somehow you don’t associate Mondelez with good works; maybe because it promptly closed down a Cadbury factory in England after…
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W+K London unleashes mad CMO Donald for Stride
Wieden+Kennedy London has produced a new online campaign for Mondelez’s Stride gum, featuring that much-loved figure the mad marketing director…
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JWT’s controversial spin on cops and robbers for KitKat
The police have a few image problems in the UK – one being that, for many people, it’s hard to…
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Unilever cuts, debunking Millenials, the ‘Nutcracker’ ad with Spob and Freddie and more Ron Burgundy
Less is more seems to be the current marketing mantra at Unilever with CMO Keith Weed (left) telling an investor…
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Cadbury and Fallon unwrap a Christmas turkey
We will stop writing about Christmas ads, honest. But they’re what everybody’s talking about. So – Cadbury, now owned by…
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Mondelez chases the missing link with new Milka campaign from Buzzman
How do you get people to want more chocolate – or miss the bits of chocs they don’t have? Well…
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Mondelez and Union take a different line in new Christie posh crisps campaign
Posh crisps usually choose to plug their wholesome roots but Mondelez has taken a refreshingly different line in this new…
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Late payers P&G and Mondelez are hurting the ad business – and it’s all my fault!
P&G and Mondelez are adjusting their payment cycle. And it’s all my fault. From now on if you are a…
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‘Math Man’ Martin Sorrell riles creatives – again
WPP boss Sir Martin Sorrell ‘gives good conference’ (as they don’t say very often) and he was at it again…
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