Tag Archives: engine

Santander is claiming the first use of user-generated content by a big UK bank in its new campaign from WCRS/Engine. Brand ambassadors Jenson Button and Jessica Ennis-Hill make fleeting appearances although Rory has been left on the golf course to ...

Partners Andrews Aldridge, Engine’s customer engagement agency, has hired Ogilvy One creative director Aaron Goldring (below) as its new ECD. Before joining OgilvyOne Goldring was digital creative director at DDB Group New Zealand. At Partners he will work with founder ...

Global marketing services network Engine has launched a new customer engagement and media delivery platform to help brands create more personalised customer experiences. Called Rapport, the new platform uses first and third party data to maximise digital performance and improve ...

The Government thinks more of us should switch bank accounts more regularly to stimulate competition in the sector but, so far, we mostly moan but stay where we are. Not for profit outfit Bacs is charged with this via the ...

Santander is claiming it offers a “Fresh Perspective on corporate banking” in a new campaign from Engine. Using a fresh photographic perspective on a whopping great transporter ship in Middlesbrough shipyard, shot by Andy Green using what are described as ...

Entrepreneurs don’t come much more serial than former Engine boss Peter Scott and now his current venture, AIM-listed Be Heard, is about to make its second acquisition: website and apps design agency MMT Digital. Scott is paying £5m up front ...

The holy grail for any agency is what we used to call ‘full service.’ From their point of view media, alas, has moved out (although that doesn’t stop some of them trying to bring the planning and other clever bits ...

Engine’s customer engagement agency Partners Andrews Aldridge is opening its first overseas office in New York and has hired George Pace as CEO. Pace was most recently the SVP and client partnership director of St. Louis-based CRM specialist Ansira and ...

Engine Group digital agency Partners Andrews Aldridge has appointed Szilvia Szabo (left), the chief strategy officer of RPD International, as its first Product Manager. Szabo joins the agency to help lead its new Product Business Unit, charged with building, testing ...