Tag Archives: China

Y&R wins Puma creative challenge in China

Life goes on at WPP even as it mulls the successor to Sir Martin Sorrell and key to its fortunes are its big agency networks, the foundation of the business. New markets are also crucial and WPP’s operations in China ...

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Nike fast forwards to 2033 – with China for the World Cup

Nike and Adidas are duelling to ‘own’ soccer (Adidas is an official World Cup sponsor, not that it bothers Nike) and now Nike is taking us to the 2033 draw for the 2034 World Cup with China as the team ...

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Independent digital network AnalogFolk opens in China

Independent digital creative agency AnalogFolk is opening a Shanghai office, the sixth in its network. The new outpost will be led by MD and partner Wayne Fan and creative director and partner Tommy Liou. Leading wine brand Jacob’s Creek, which ...

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Audi comes a cropper with Chinese mother-in-law

It’s good to see that an ad can still cause an international stir and this modest effort from Audi in China certainly has. A Chinese mother-in-law inspects a bride at a wedding in the cause of promoting Audi used cars ...

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Bare-bottomed Chinese shopper embarrasses IKEA

Much excitement in China and virally over a bare-bottomed Chinese female shopper in IKEA, the Beijing branch it seems. IKEA has rushed out a statement saying it wasn’t them trying to drum up some publicity, emphasising its commitment to a ...

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Tencent leads the way as private sector Chinese companies spearhead brand value growth

Internet service company Tencent (left) has become the most valuable Chinese brand for the first time, according to WPP research company Millward Brown’s latest Brandz survey of the country. Newly-listed online retailer Alibaba entering the rankings at No.2. Both brands ...

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