China
-
Advertisers
Publicis wins L’Oreal China media business, takes Out of Home out of Dentsu’s Posterscope
L’Oreal has appointed Publicis Groupe to its media business in China after what Publicis claims was the biggest pitch there…
Read More » -
Advertisers
China agency Tomorrow sets out to “redefine sexiness” for Victoria’s Secret
Victoria’s Secret has had its critics of late (even more maybe) but award-winning Shanghai agency Tomorrow set itself the task…
Read More » -
Advertisers
Nike ‘goes further’ again – this time to and from Shanghai
China didn’t win any Gold Lions at Cannes (as far as I can see) but it will. Here’s another ambitious…
Read More » -
Advertisers
Apple embarks on a long walk back to China sales
China may indeed be taking over the world in its own idiosyncratic way: It’s certainly doing its bit to change…
Read More » -
Advertisers
Pepsico’s new effort to please China makes you uneasy
Is this advertising or a big American company cozying up to the US’s big trade rival – or something in…
Read More » -
Advertisers
Nike courts China controversy with Dribble&
Apparently a Chinese journalist told basketball great LeBron James to “shut up and dribble” in a recent encounter, which has…
Read More » -
Advertisers
Y&R wins Puma creative challenge in China
Life goes on at WPP even as it mulls the successor to Sir Martin Sorrell and key to its fortunes…
Read More » -
Advertisers
Nike fast forwards to 2033 – with China for the World Cup
Nike and Adidas are duelling to ‘own’ soccer (Adidas is an official World Cup sponsor, not that it bothers Nike)…
Read More » -
Advertisers
Chinese show that ambitious creativity still has a home
Is there a creativity crisis in adland? Good work still fights its way through but it seems to be getting…
Read More »