Channel 4
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Channel 4 plugs (fairly) starry line-up with complaints ad
There’s quite a battle going on between in-house broadcaster creative departments as their masters grapple with a changing TV world…
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4Creative aims for the moon with disability cast
Astronauts all over the place this week on the 50th anniversary of the Apollo 11 moon landing. Channel 4 has…
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Alice Tonge departs award-winner 4creative after 15 years
4creative head Alice Tonge (below), the in-house creative agency for Channel 4, has decided to step down from her role…
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Brexit bus was marketing triumph – and a political own goal
Channel 4 is promising to lift the lid on Brexit tonight (Monday) with a film starring Benedict Cumberbatch as Dominic…
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Brands stand together against hate in shocking Channel 4 Friday night ad break
When brands stick their necks out to embrace diversity and do the right thing, they invariably suffer a social media…
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Former C4 boss David Abraham bounces back with new style agency/producer Wonderhood Studios
Former Channel 4 boss and St Luke’s founder David Abraham is bouncing back on the scene with the year’s most…
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Lloyds and adam&eve craft belated but worthy winner in Channel 4 airtime contest
Lloyds has won Channel 4’s £1m of free airtime for a good works campaign, this year’s theme being “non-visible disability.”…
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The eyes say Coca-Cola is top Christmas ad
Realeyes assesses Christmas ads through facial recognition and top this year is Coca-Cola’s link-up with Channel 4’s Gogglebox showing viewers…
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New boss Mahon faces tough job at Channel 4
Ever heard of Alex Mahon? Nope, me neither but she’s the new CEO of Channel 4. She’s the former boss…
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