Champions League
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Pepsi Max rolls out star-packed yawn-inducing football epic
Pepsi Max has unveiled its new Champions League epic from AMV BBDO with Raheem Sterling and Paul Pogba joining Leo…
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Heineken goes minimalist in new ‘That’s Heineken’ Champions League performance
Heineken isn’t “opening our world” any more it’s just saying “That’s Heineken,” as clear a sign as you’ll get that…
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Is UEFA trying too hard to turn girls into boys in new FCB Inferno campaign?
UEFA is trying to do its bit for women’s football so has a big new campaign from FCB Inferno launching…
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Agencies
Walkers waves goodbye to common sense in Twitter foul-up
Why do they do it? Champions League sponsor Walkers Invited fans to post selfies on Twitter with its front man…
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Heineken’s Mourinho calls for more Champions League couch potatoes – like him
Jose Mourinho picks up £4m a year from Champions League sponsor Heineken it seems but at least they’re making Jose…
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Mourinho shouts the Heineken Champions League from the rooftops – and he’ll be watching on TV too
The UEFA Champions League kicks off tonight and who better to blow sponsor Heineken’s trumpet than two-time winner (With Porto…
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BT Sport’s ‘Beat the Bin’ online film scores
The Premier League has started (well someone entombed in a cellar might not know) and already we have Chelsea’s Jose…
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BT’s new Champion’s League ‘House Party’ ad is enough to put you off football
Sky’s ad featuring Thierry Henry from agency Brothers and Sisters is making waves and now it’s rival BT Sports’ turn…
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Why Manchester United is a brand on the brink
We sometimes mock the so-called science of ‘brand valuation’ – a company is worth what someone is prepared to pay…
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