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Now Apple offers a full Hermitage tour in one iPhone visit
Here’s yet another tour de force from Apple, a five hour plus tour of the Hermitage (with a ballet and…
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Apple bites into star appeal for China New Year iPhone epic
We expect China-set epics from Apple to kick off the New Year these days and it’s pulled out all the…
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Apple unleashes a veritable armoured division of sentiment
OK, hankies at the ready, here’s Apple’s by now traditional tear jerker for Christmas. Inspired by the Pixar film Up,…
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More creative firepower at Apple means cutbacks at TBWA
Apple, as expected, seems to be taking more of its work in-house with Bloomberg reporting that Lee Clow’s famed TBWA/Media…
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Trust is now key for brands says Interbrand as it reveals world’s best
Interbrand has revealed its Best Global Brands for the 20th year with (somewhat depressingly) Apple ($234bn, below), Google and Amazon…
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US ad bosses join call for tighter gun laws – but where are Apple, Amazon and co?
Leaders of 145 of America’s biggest companies have signed a letter demanding background checks on gun buyers and ‘Extreme Risk’…
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Apple launches super premium iPhone – and cheap and cheerful TV streaming offer
Apple unveiled a wide range of goodies the other day, including the new iPhone 11 (three cameras and slow-mo video…
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Lee Clow and Apple got there first with better and faster
You & Mr Jones’ David Jones says he got there first with “better, faster, cheaper,” S4 Capital’s Sir Martin Sorrell…
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Apple iPhone needs more than nice music vids
Is Apple running out of iPhone ideas? When ads become more like music videos it’s often a sign of something…
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