Technology
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Omnicom organic growth rate halves as pandemic bounceback recedes
Will five per cent growth be the new normal for the ad holding companies in 2023 after a year when…
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WPP’s Open X adds Andrew Keller, Publicis backtracks to network model
Andrew Keller is joining WPP’s “Coca-Cola focussed” agency OpenX as its first global CCO, reporting to WPP CCO Rob Reilly.…
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UK ad exports up a third to hit £15bn
Britain may be at the bottom of the productivity league and top of the inflation one but good old adverts…
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The Value Engineers expands with Dawson and Carter Wong
Marketing strategy consultancy The Value Engineers has expanded with the acquisition of creative agency Neil A Dawson & Company and…
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Richard Parsons of True: give creative entrepreneurs a fighting chance
It’s official. We’ve narrowly missed falling into recession, with latest GDP figures revealing the UK economy grew by 0.1% in…
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WPP’s creative agencies lag Publicis Groupe in billings stakes – and Chime
The Campaign/Nielsen annual billings tables still give the most reliable guide to agency fortunes (albeit partial because of digital) and…
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Ocean Outdoor’s DeepScreen Alive opens up a new world of 3D DOOH theatre
Building on the success of DeepScreen®, spectacular 3D illusions which elevate out of home brand experiences, Ocean Outdoor has launched…
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Dentsu and OOH Capital form long-term global strategic partnership
Dentsu International and OOH Capital, the specialist Out of Home advisory consultancy, have launched a commercial partnership focused on delivering…
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Back Market makes UK ad debut with tangled tech monster
We’re all used to seemingly disposable tech but it’s interesting that some people anyway are turning away from it, with…
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