Technology
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Tech clients lead to tough Q1 2023 for Interpublic
Interpublic’s organic growth went into reverse in Q1 2023, down 0.2% with revenue of $2.18bn, a 2.3% decrease on 2022.…
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WPP Q1 growth lags Publicis and Omnicom
WPP posted just 2.9% organic growth in Q1 2023, way below Publicis on 7.1% and Omnicom with 5.2%. Havas posted…
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WFA updates Global Media Charter
The World Federation of Advertisers (WFA) has updated its Global Media Charter with a call for more competition and innovation…
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AA/WARC: Adspend hit the buffers in late 2022 – 2023 recession looms
UK adspend rose 8.8% to hit £34.8bn in 2022 according to new Advertising Association/WARC figures but forecasts have been slashed…
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VaynerMedia opens in Amsterdam
VaynerMedia EMEA is opening a new office in Amsterdam with a number of new hires and Zalando and Indeed as…
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L’Oreal hits the metaverse with Wunderman Thompson
The metaverse may not be doing much for Mark Zuckerberg but French giant L’Oreal seems happy enough: launching a selection…
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Memo to Ofcom: we don’t need more ads, just better TV
Ofcom is the UK regulator that’s supposed to keep media in check, including the internet and mobile. This, as you…
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Now Google wants to be your creative director
Here we go then: Google is planning to introduce generative artificial intelligence (AI) into its advertising business. The tech giant…
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Data drives Publicis to 7.2% Q1 growth
Publicis Groupe moved ahead of US rival Omnicom in the organic growth stakes in Q1 2023, posting 7.1%, largely driven…
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