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Smile goes from McDonald’s as it supports kids’ mental health
McDonald’s is marking Mental Health Awareness Week with an integrated campaign – ‘The Meal’ – that removes its famous smile…
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Uncommon delivers uncommonly clever Out of Home mould-breaker for The Ordinary
Uncommon Creative Studio is good at grabbing headlines, in some cases it’s pretty good at rewriting what you can do…
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J2O Mocktails are ‘well posh’ in new VCCP campaign
British upper classes sometimes seem to be speaking a language of their own, an observation that VCCP is running with…
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Money never felt like Monzo: Uncommon’s new take on banking
Monzo, already Britain’s biggest digital bank with nine million customers, is a UK tech success story. Founded in 2015, it…
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Former Kinetic boss MacCallum joins Miroma Founders Network
Former Kinetic UK CEO Ali MacCallum has resurfaced as MD of Miroma Founders Network (MFN), a joint venture between Miroma…
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Warner Bros appoints BigSmall to launch streaming service Max
BigSmall, the agency founded by ex-Engine (now House337) CEO Matt Edwards, has won the European launch of Max, a streaming…
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T&Pm back with new recipe for Argos (sort of)
Argos is one of those UK businesses you’re rather surprised to be still here in the age of ‘Everything Amazon.’…
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MAA Ad of the Week: Apple’s Precision Finding from Kim Gehrig
If you have all the money in the world as Apple does, certainly in terms of its marketing budget, there’s…
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All aboard the big orange plane: easyJet goes full Eurovision
As the official airline of the Eurovision Song Contest, easyJet is celebrating with its own suitably trashy song, “All aboard…
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