Analysis
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New Ciesco report reveals tech-led M&A boom
Corporate advisory firm Ciesco has produced its H1 2016 Global M&A survey of transactions in the technology-enabled media and marketing…
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Campaign shines spotlight on marketing’s ‘trust crisis’
Sometimes pictures (and words) tell a story better than just words and Campaign has done the marketing community a favour…
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Tom Denford and David Indo from ID Comms: is lack of talent media’s biggest issue?
On this week’s #MediaSnack Tom and David consider if identifying, organising and motivating the best media talent should be the…
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Tania Clark: beware Rio Games strict ad sanctions
Just ahead of the start of the Rio Games, marketers are being warned not to get caught out by the…
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Paul Simons : the Kevin Roberts saga – never mind the row, buy the book!
The Kevin Roberts diversity saga continues with yet another story in today’s Times (4th August). In conversation a few days…
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R3: marcoms giants face fight as new players join global battle for digital assets
It’s been an active six months in acquisitions in marketing communications with a 286 per cent increase over 2015, mostly…
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GroupM: marketing services spend to pass $1tn as US and India lead media growth
WPP’s GroupM has trimmed its 2016 global ad expenditure forecast and produced its initial outlook for 2017. The 2017 ad…
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Rob Fletcher of Isobel picks his Desert Island Ads
Rob Fletcher is creative partner at independent London agency Isobel. He began his career as an art director at the…
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Sacha Reeb: how a Cannes jurist learned to stop worrying about data and love cyborgs
By Sacha Reeb, executive creative director of experience design agency Critical Mass London. Taking part in the Cannes creativity festival…
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