Author Archives: Paul Simons

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Paul joined Cadbury-Schweppes in brand management and then moved to United Biscuits. He switched to advertising in his late 20s, at Cogent Elliott and then Gold Greenlees Trott. He founded Simons Palmer Denton Clemmow & Johnson in the late 80s, one of the leading creative agencies of the 90s. Simons Palmer then merged with TBWA to create a top ten agency. Paul then joined O&M as chairman & CEO of the UK group. After three years he left to create a new AIM-quoted advertising group Cagney Plc. He is now a consultant to a number of client companies. Paul also shares his thoughts on his blog. Visit Paul Simons Blog.

Paul Simons: is double vision the issue at M&C Saatchi?

It is never uplifting news to lose a major client and in M&C Saatchi’s case the NatWest loss cannot be helpful. They need to win a few decent names plus get some decent creative work out there in the public ...

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Paul Simons: is data grail driving WPP’s shotgun marriages?

The merging of two entities such as Wunderman and JWT is causing disruption in the industry with, like Brexit, those in support and those who think it is all madness. The long held opinion is the two cultures do not ...

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Paul Simons: here’s advertising’s future in the new model era

If we could stand back from the world and look backwards and forwards we might get a clearer perspective of what is happening in the world of advertising and marketing; to some not a particularly worthy consideration for intelligent people ...

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