Author Archives: Paul Simons

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Paul joined Cadbury-Schweppes in brand management and then moved to United Biscuits. He switched to advertising in his late 20s, at Cogent Elliott and then Gold Greenlees Trott. He founded Simons Palmer Denton Clemmow & Johnson in the late 80s, one of the leading creative agencies of the 90s. Simons Palmer then merged with TBWA to create a top ten agency. Paul then joined O&M as chairman & CEO of the UK group. After three years he left to create a new AIM-quoted advertising group Cagney Plc. He is now a consultant to a number of client companies. Paul also shares his thoughts on his blog. Visit Paul Simons Blog.

Paul Simons: MAA blast from the past – Virgin ‘Still Red Hot’

Virgin Atlantic (now tottering on the Covid-19 brink) celebrated 25 years of disrupting the airline market, giving BA a kick up the fuselage for years, with this blockbuster from RKCR/Y&R in 2009. The sheer confidence and non-corporate attitude cemented their ...

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Paul Simons: MAA blast from the past: Smash ‘Martians’

I was working on my masters at Lancaster University’s Management School when a note was pinned to our notice board from a strange sounding outfit called Boase Massimi Pollitt, seeking a bright young thing to join them in a fancy ...

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Paul Simons: MAA blast from the past – Nike

It is hard to believe now how weak Nike was in relation to other brands in Europe in the early ’90’s. Nike advertising was tremendous but it was made by Americans for Americans and most of it was simply not ...

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Paul Simons: myths and reality at the Star & Garter

Last week Fallon held a reunion party at the legendary Star & Garter based on a) it has been a long standing venue for agency knees-ups and b) it was a walk down memory lane for the Fallon crew as ...

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Paul Simons: heroes of adland stalk Soho’s Star & Garter

(The following will only make sense to readers in the UK, apologies to the rest of the world) I decided to make a trip in to London from my home in the countryside and after thinking about travel options decided ...

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Paul Simons: is double vision the issue at M&C Saatchi?

It is never uplifting news to lose a major client and in M&C Saatchi’s case the NatWest loss cannot be helpful. They need to win a few decent names plus get some decent creative work out there in the public ...

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