Ad Tech
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George Parker: here’s the key to ‘Generation Creation’
A perspicacious Pot Pouri! To paraphrase my old school mate, Winston Churchill, “Generation Creation” is a riddle, wrapped in a…
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Carly Bedford and David Indo of ID Comms: rise of the media robots
On this week’s #MediaSnack David is joined by ID Comms Client Services Director Carly Bedford to look at the way…
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WPP’s Sorrell thinks six holding companies is too many
WPP’s Sir Martin Sorrell has been strangely quiet recently – by his own voluble standards anyway – but he’s been…
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Tom Denford and David Indo from ID Comms: how to run a brilliant media pitch
On this week’s #MediaSnack Tom and David reflect on ID Comms’ experiences in recent media pitches. They highlight the significant…
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Accenture’s Joy Bhattacharya : the view from the world’s biggest digital agency
Joy Bhattacharya is managing director of Accenture Interactive, the world’s biggest and fastest-growing digital agency. Among other things he is…
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More stress for Publicis Groupe as Miller Coors and Mars review media at Zenith
Miller Coors, shortly to be separated from SAB Miller if the SAB/AB InBev merger goes through (you’d never know they…
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Tom Denford and David Indo from ID Comms: let’s get excited about media again
On this week’s #MediaSnack, Tom and David highlight the many reasons to be cheerful about media. They discuss the year…
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Dentsu embroiled in overcharging scandal in Japan
Big time media buying is the scandal that just keeps on giving and now Japanese giant Dentsu finds itself in…
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ANA dispute with agencies worsens as 4A’s goes it alone
the American 4A’s agency trade body is still at loggerheads with the Association of National Advertisers (ANA), pulling out of…
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