Tag Archives: wieden+kennedy

For how long can a beer brand stay on top if half the world purportedly hates it? That’s one of the issues facing best-selling Bud Light but agency Weiden+Kennedy seems to have found a way of postponing nemesis – thanks ...

Wieden+Kennedy globally is on a roll as some advertisers decide that the best way too cut through all that schlock out there is with something fresh and original – or creative, as we used to call it before the robots ...

It’s been a funny old year in adland with holding companies and their media agencies in full scale retreat but some creative independents rising to the fore. A new breed of client seems happy to go with indies: local, regionally ...

TK Maxx has been gifting “snow globes” to some fortunate customers in its Christmas campaign by Wieden+Kennedy, as we all, supposedly, hanker after a white Christmas. But then it snowed. Very nifty. Lucky V/O Bill Nighy hadn’t departed to warmer ...

Advertising a football team or, indeed, any sports team, is a potential nightmare: what if they don’t do very well? Which will be on the mind of Wieden+Kennedy as the agency takes on the UK’s Football Association, specifically the England ...

Which one do you you like best? The old Formula 1 logo by Carter Wong. Or the new one, designed by Richard Turley and his team at Wieden+Kennedy? Not sure? Here’s how they got there. Some drivers, led by world ...

Wieden+Kennedy London is in the driving seat to handle new-style Formula 1, now owned by Liberty Media which also owns the UK’s Virgin Media. First up is a new logo (below), designed by W+K’s Richard Turley, part of a big ...

Christmas seems to be bringing out the anarchic side of Wieden+Kennedy – never too far away – and client TK Maxx is offering “real snow” delivered by “snow experts” to a select number of customers, lucky/unlucky enough to buy a ...

Wieden+Kennedy is continuing its high octane advertising for Sainsbury’s, this time with “What’s for dinner,’ expressed via emojis. Aagh! I think we’ll institute an award for the best ad – or maybe any ad – that doesn’t include smartphones, gadgets ...