Sir Martin Sorrell
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Ad Tech
S4’s Sorrell says: watch out ad holding companies
Advertising Week in New York is proving surprisingly interesting – Burger King’s lively CMO on his radical approach to advertising,…
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Advertisers
Sir Martin Sorrell: agencies can no longer access consumers
It seems a while since Sir Martin Sorrell did the rounds of the TV studios as in his WPP days…
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Advertisers
Shareholder advisors on the war path over pay at Sorrell’s new S4 Capital
We thought Sir Martin Sorrell’s pay was yesterday’s news as he’s now ensconced at “better, faster, cheaper” S4 Capital. At…
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Advertisers
Sorrell’s S4 Capital is growing fast
Sir Martin Sorrell’s new S4 has reported revenue up 38 per cent to £40.9m and gross profit up 37 per…
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Advertisers
Born-again Sorrell on S4’s buy plans, WPP and the importance of investing in agency brands
Prior to performing at Adweek London S4 Capital’s Sir Martin Sorrell shared some thoughts with Ian King at Sky, here.…
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Ad Tech
Sir Martin Sorrell on Madison Avenue Manslaughter
Michael Farmer has just published the third edition of his invaluable Madison Avenue Manslaughter, surely the best analysis of the…
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Post-Brexit UK should target tech giants says S4’s Sorrell
Sir Martin Sorrell is in Davos, advising the world on what it should do next and putting in a good…
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Ad Tech
Sorrell surveys the ad world from Davos
Sir Martin Sorrell is in Davos this week and here he is plugging new venture S4 Capital. S4 may have…
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Ad Tech
‘Sometimes we should just shut up.’ John Hegarty warns industry not to get too carried away with technology
At one of the increasingly popular “fireside chat” events to lure big names on stage, John Hegarty, founder of Bartle…
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