Tag Archives: ridley scott

Hovis brings back spanking new Boy on the Bike

Here’s the digitally remastered Hovis ‘Boy on the Bike’ ad which made its first appearance in 1973 (or was it 4?) Anyway it’s been voted Britain’s most iconic ad and still looks nice. It was one of the ads that ...

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Will Hovis’ ‘Boy on the Bike’ still be a winner 46 years on?

Hovis is bringing back Ridley Scott’s famous ‘Boy on the Bike’ ad, 46 years later. It was recently voted the most iconic British ad, even by people who, presumably, can’t remember it first time round. It’s been digitally remastered with ...

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Scott recaptures commercial form with new Hennessy epic

Ridley Scott is back on the commercials scene with a vengeance after decades making big budget movies. The director of Apple\s ‘1984’ and before that Hovis’ rural idyll helmed a recent epic for Turkish Airlines, which we didn’t like much ...

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Was Ridley Scott’s RSA the secret sauce in WPP’s VW win?

Campaign reckons that celebrated film director and production company owner Ridley Scott of RSA was the secret weapon in WPP’s successful pitch for VW creative in North America. It also speculates that WPP CEO Mark Read spent between $500,000 and ...

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Androids come closer in Ridley Scott’s new Alien film

Ridley Scott is returning to the Alien franchise he instigated with that scary, scary film; this time it’s Fox’s Alien: Covenant featuring Michael Fassbender as android Walter. Surely the ever-dependable Fassbender doesn’t come hurtling out of someone’s innards? The film’s ...

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