publicis
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Ad Tech
Publicis buys management consultancy Third Horizon
Publicis Groupe is continuing its deep dive into consultancy with the acquisition of Australian management consultancy Third Horizon which will…
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Publicis ups consultancy offer with full control of Salesforce-based unit Sapient i7.
San Francisco-based Salesforce is one of the behemoths of the digital world (although it doesn’t sound like one), through its…
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Heineken buys the world a drink in new campaign from Publicis Italia
Publicis Groupe may be navigating problems but one of the jewels in its crown is Publicis Italia, not least for…
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Does BT merit its new Saatchi Halo?
Publicis Groupe seems to have tightened its grip on BT from AMV BBDO with another effort from Saatchi & Saatchi,…
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Cannes entries is a reminder to Publicis’ Sadoun that AI-powered Marcel is somewhat overdue
No wonder Publicis CEO Arthur Sadoun seems to have more grey hairs every time a new picture of him emerges.…
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Can Maurice Levy ride to the rescue of WeWork?
It’s a rum old state of affairs when the two of the liveliest characters in adland are well into their…
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Renault and Publicis celebrate 30 years of Clio with same sex kisses
Renault Clio ads are perhaps more famous than the car deserves, ‘Papa and Nicole’ (borrowing its theme from a porn…
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Publicis Groupe adds Nivea to growing list of wins
When someone tots up the amount of new business won by the holding companies in 2019 – in the guise…
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WPP wins big chunk of Axa media – Publicis retains creative
WPP’s Wavemaker media agency has scored a big and timely win with most of French insurance giant Axa’s global media…
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