publicis
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Is Publicis Octopus B2B deal another pointer agency groups are giving up on advertising?
Once upon a time any new creative agency that made an impact could expect the big ad holding companies to…
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Will Publicis’ new creative HQ ‘Le Truc’ one day replace separate creative departments?
Publicis Groupe’s ‘Power of One’ proposal appears to have taken a big step forward (somewhat belated perhaps) with the formation…
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Publicis wins L’Oreal China media business, takes Out of Home out of Dentsu’s Posterscope
L’Oreal has appointed Publicis Groupe to its media business in China after what Publicis claims was the biggest pitch there…
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Publicis zeroes in on Exascale Day for Hewlett Packard
File under funny old world. Here’s a campaign for Hewlett Packard Enterprise from Publicis in the US celebrating Exascale Day…
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Publicis improves in Q3 although CEO Sadoun warns of difficult fourth quarter as lockdowns loom
The good news for Publicis Groupe is that it cut it losses in the third quarter of 2020, losses in…
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Publicis and Tag team up to handle GSK production
Publicis and private equity-owned production house Tag are teaming up to form a global production business for major client GSK.…
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Publicis weathers first half 2020 Covid storm – US is a second half worry
Publicis Groupe, the first of the big ad holding groups to report half-time 2020 figures, is weathering the Covid storm…
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BBH takes a hit in US as owner Publicis retrenches
Publicis Groupe-owned BBH has instituted a round of lay-offs, with a 20 per cent cull of its New York and…
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Publicis scraps guidance until day of reckoning April 23
How are we to assess the fortunes – and management – of the big ad holding companies over the next…
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