Tag Archives: mediacom

WPP’s GroupM dominates UK media agency billings

OK, we’ve done the creative agency billings (AMV BBDO came top once again with £461m), here are the media agency Nielsen billings for 2014. Of the total £9.8bn spent in the UK, just over £2bn is so far unallocated, £347m ...

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GroupM steamrollers Havas to win £376m Danone

I don’t think anyone would argue that media agencies are driving the WPP juggernaut right now and its mighty (albeit slightly mysterious) GroupM media uber-company has just steamrollered all over Havas to win Danone’s £376m European media account. The business ...

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Sorrell shows his cojones to support GroupM against bully critics and takes another potshot at ‘POG’

Here’s my chum Mark Sweney from the Guardian bearding WPP’s Sir Martin Sorrell (left) on the alleged bullying activities of his media buying giant GroupM, recently criticised by both Richard Desmond of Channel 5 and (on its grip on TV ...

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VW and Deutsch put some bite into Shark Week

Volkswagen is sponsoring Shark Week on Discovery Channel in a deal brokered by MediaCom and its US creative agency Deutsch LA has produced a number of interesting spins to promote the (newish) VW Beetle convertible. Here’s a slightly unusual Beetle ...

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Top Aegis exec Nigel Sharrocks steps down following Dentsu sale

One of UK medialand’s best-known execs Nigel Sharrocks is stepping down following the completion of the £3.2bn sale of Aegis Media to Japan’s Dentsu. Sharrocks (left), 56, was CEO of Aegis Media global brands, one of those rather mystifying titles ...

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