Tag Archives: mediacom

VW and Deutsch put some bite into Shark Week

Volkswagen is sponsoring Shark Week on Discovery Channel in a deal brokered by MediaCom and its US creative agency Deutsch LA has produced a number of interesting spins to promote the (newish) VW Beetle convertible. Here’s a slightly unusual Beetle ...

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Top Aegis exec Nigel Sharrocks steps down following Dentsu sale

One of UK medialand’s best-known execs Nigel Sharrocks is stepping down following the completion of the £3.2bn sale of Aegis Media to Japan’s Dentsu. Sharrocks (left), 56, was CEO of Aegis Media global brands, one of those rather mystifying titles ...

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