ford
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Now W+K’s ‘Built Ford Proud’ takes in everyday astronauts
Ford’s new ‘Built Ford Proud’ campaign in the US gathers pace, with this new effort by Wieden+Kennedy New York for…
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Ford teams with Estadão and Spotify for new news service
Here’s an interesting notion from Ford, Spotify and Brazilian newspaper Estadão: Ford’s ST Edge SUV is sponsoring Spotify’s first news…
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WPP rings the changes at Ford agency GTB
WPP evidently isn’t giving up with Ford and its bespoke ford agency GTB. It may have lost US creative to…
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Ford in-houses dealer ads with Unlimited Group
Ford Motor Company has joined the trend to in-housing with the appointment of Unlimited Group to handle dealer marketing support…
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Now Ford targets dogs with ‘noise-cancelling kennel’
Car companies are trying to be everywhere these days – ride services for example – as people stop buying cars.…
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Goodby Silverstein drives the right line for BMW
Something strange seems to be happening to car ads – one or two have an actual idea. In the US…
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The changing nature of big pitches: Playstation and VW
It’s disruption all over the place these days with big clients now re-modelling the way they deal with their agencies…
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Best ads of 2018: Fiat and Amazon lead in October but Wieden+Kennedy pulls off a major win for Ford
It’s interesting that at a time when creative agencies are fighting for their very existence against the data hordes, October…
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Wieden+Kennedy tells it like it was in striking Ford debut
Here’s Wieden+Kennedy New York’s first work for Ford since being appointed to take over (some) of the creative reins from…
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